Low Protein Dog Treats

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.2% of those searches ended in a purchase. Searches in the last 90 days moved +19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $478K a year.

Searches, last 12 months

261K

Growth, 90 days vs prior 90

+19.9%

Conversion, latest week

18.2%

Market size, estimated

$478Ka year

Peak month

November2.4× the quietest month

Top search term

shameless pets44K searches a year

Listings sell for $10.05 on average, from $3.48 to $22.48. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At $10.05 that is $10K to $13K a year per listing.

Average price

$10.05under the $15 to $100 sweet spot

Price range

$3.48–$22.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,000–1,250

Revenue per listing a year

$10K–$13K

Returns

0.0%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #188 within Treats. It carries 2,488 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#188in Treats

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

2,488per listing

Listings tracked

40

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

90 months