Low Fat Dog Treats

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months

202K

Growth, 90 days vs prior 90

+0.2%

Conversion, latest week

9.1%

Market size, estimated

$236Ka year

Peak month

September3.3× the quietest month

Top search term

hypoallergenic dog treats40K searches a year

Listings sell for $12.91 on average, from $4.71 to $28.32. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $12.91 that is $3K to $6K a year per listing.

Average price

$12.91under the $15 to $100 sweet spot

Price range

$4.71–$28.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.0%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #379 within Treats. It carries 3,550 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#379in Treats

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

3,550per listing

Listings tracked

38

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

81 months