Likit

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

-29.5%

Conversion, latest week

5.1%

Market size, estimated

$125Ka year

Top search term

likit for horses29K searches a year

Listings sell for $21.14 on average, from $8.71 to $65.05. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $21.14 that is $2K to $5K a year per listing.

Average price

$21.14inside the $15 to $100 sweet spot

Price range

$8.71–$65.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.1%of orders · Amazon United States median 2.1%

47% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #126 within Horses. It carries 115 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#126in Horses

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

115per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months