Light Cat Litter

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $637K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

-7.5%

Conversion, latest week

11.8%

Market size, estimated

$637Ka year

Peak month

February1.3× the quietest month

Top search term

tidy cat lightweight litter129K searches a year

Listings sell for $21.55 on average, from $9.47 to $31.24. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $21.55 that is $27K to $32K a year per listing.

Average price

$21.55inside the $15 to $100 sweet spot

Price range

$9.47–$31.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

$27K–$32K

Returns

0.1%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #56 within Litter & Housebreaking. It carries 7,827 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

95%

Out of stock, average day

1.9%

Average rank

#56in Litter & Housebreaking

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

7,827per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months