Leather Dog Toy

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-17.1%

Conversion, latest week

8.8%

Market size, estimated

$133Ka year

Peak month

December2.9× the quietest month

Top search term

leather dog toy48K searches a year

Listings sell for $13.38 on average, from $5.93 to $33.76. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $13.38 that is $1K to $3K a year per listing.

Average price

$13.38under the $15 to $100 sweet spot

Price range

$5.93–$33.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.3%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #584 within Toys. It carries 1,161 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#584in Toys

Average rating

3.90 starsAmazon United States average 4.42 stars

Average reviews

1,161per listing

Listings tracked

30

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months