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Laxaire for Cats

Fail

The top 5 brands take 100% of clicks, so Laxaire for Cats is a Fail.

Flapen Score
42
42 / 100
Ranks 3,174 of 3,978 Pet Supplies niches · −9 vs the category median of 51
Market size
$52K/yr11K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
97%top-5 click share · 4 brands · 29 sellers

Flapen Score

Laxaire for Cats against its category

The dotted line is the Pet Supplies average. Past it, Laxaire for Cats is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laxaire for Cats market on Amazon at a glance

Shoppers on Amazon United States searched for Laxaire for Cats 11K times last year and spent an estimated $52K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 21.7% of those searches ended in a purchase.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
21.7%
Market size, estimated
$52Ka year
Top search term
laxaire for cats5K searches a year

02 · Price

A sale here is worth $22.71.

Listings sell for $22.71 on average, from $14.92 to $36.99. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $22.71 that is $6K to $11K a year per listing.

Average price
$22.71inside the $15 to $100 sweet spot
Price range
$14.92–$36.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #425 within Health Supplies. It carries 1,941 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#425in Health Supplies
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
1,941per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 88 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
88 months

Products

Top Laxaire for Cats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

29

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 148%
  • Brand 240%
  • Brand 39%
  • Brand 43%

Search terms

Top Laxaire for Cats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laxaire for cats5K/yr
  • laxaire3K/yr
  • lax aire laxative for cats3K/yr

Reviews and returns

What reviews say buyers love and hate about Laxaire for Cats

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Hair Removal”
18%of negative reviews mention “Value For Money”
0.7%of orders come back
“A waste of my money”
A buyer, on “Value For Money”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Laxaire for Cats questions

Answered from the same tracked data.