Lavender Cat Litter
FailThe top 5 brands take 100% of clicks, so Lavender Cat Litter is a Fail.
- Flapen Score
- 41 / 100Ranks 3,275 of 3,978 Pet Supplies niches · −10 vs the category median of 5141
- Market size
- $30K/yr22K searches / yr
- 90-day growth
- +18.6%search demand this quarter
- Competition
- 86%top-5 click share · 4 brands · 20 sellers
Flapen Score
Lavender Cat Litter against its category
The dotted line is the Pet Supplies average. Past it, Lavender Cat Litter is stronger. Inside it, weaker.
Market
The Lavender Cat Litter market on Amazon at a glance
Shoppers on Amazon United States searched for Lavender Cat Litter 22K times last year and spent an estimated $30K. All 4 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 22K
- Growth, 90 days vs prior 90
- +18.6%
- Conversion, latest week
- 6.7%
- Market size, estimated
- $30Ka year
- Top search term
- forever fresh cat litter6K searches a year
02 · Price
A sale here is worth $20.98.
Listings sell for $20.98 on average, from $6.09 to $37.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $20.98 that is $2K to $5K a year per listing.
- Average price
- $20.98inside the $15 to $100 sweet spot
- Price range
- $6.09–$37.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Litter & Housebreaking. It carries 17,677 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #29in Litter & Housebreaking
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 17,677per listing
- Listings tracked
- 8
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Lavender Cat Litter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Arm & Hammer Forever Fresh Clumping Cat Litter Lavender MultiCat Cat Litter Odor Control 18lb With 20% More Lavender Freshness With Essential Oils
- Price
- $14.08
- Rating
- 4.4/5
- Reviews
- 20,103
- Age
- 4y ago

Worlds Best Cat Litter Lavender Scented Long-Lasting Odor Control 32 lb
- Price
- $37.93
- Rating
- 4.6/5
- Reviews
- 5,074
- Age
- 5y ago

Arm & Hammer Forever Fresh Cat Litter Deodorizer Wild Lavender Essential Oils Baking Soda Odor Neutralizer 30 oz. Pack of 6 (Packaging May Vary)
- Price
- $27.32
- Rating
- 4.8/5
- Reviews
- 41,751
- Age
- 9mo ago

Worlds Best Cat Litter Lavender Scented Long-Lasting Odor Control 15 lb
- Price
- $18.38
- Rating
- 4.4/5
- Reviews
- 1,419
- Age
- 9y ago

Arm & Hammer Forever Fresh Clumping Cat Litter Cedarwood MultiCat 18lb Pet Friendly with Essential Oils
- Price
- $16.60
- Rating
- 4.4/5
- Reviews
- 20,103
- Age
- 4y ago
Trending
estimated 90-day click momentum
Arm & Hammer Forever Fresh Cat Litter Deodorizer Wild Lavender Essential Oils Baking Soda Odor Neutralizer 30 oz. Pack of 6 (Packaging May Vary)
- Price
- $27.32
- Rating
- 4.8/5
- Reviews
- 41,751
- Age
- 9mo ago

Worlds Best Cat Litter Lavender Scented Long-Lasting Odor Control 32 lb
- Price
- $37.93
- Rating
- 4.6/5
- Reviews
- 5,074
- Age
- 5y ago

Arm & Hammer Cat Litter Deodorizing Crystals with Baking Soda Odor Neutralizer Dissolving Litter Box Deodorizer for Cat Odor Control Lavender and Vanilla Scent 15 Oz
- Price
- $6.09
- Rating
- 4.3/5
- Reviews
- 4,450
- Age
- 5y ago

Arm & Hammer Forever Fresh Clumping Cat Litter Lavender MultiCat Cat Litter Odor Control 18lb With 20% More Lavender Freshness With Essential Oils
- Price
- $14.08
- Rating
- 4.4/5
- Reviews
- 20,103
- Age
- 4y ago

Arm & Hammer Forever Fresh Clumping Cat Litter Cedarwood MultiCat 18lb Pet Friendly with Essential Oils
- Price
- $16.60
- Rating
- 4.4/5
- Reviews
- 20,103
- Age
- 4y ago
Newest
by launch date
Arm & Hammer Forever Fresh Cat Litter Deodorizer Wild Lavender Essential Oils Baking Soda Odor Neutralizer 30 oz. Pack of 6 (Packaging May Vary)
- Price
- $27.32
- Rating
- 4.8/5
- Reviews
- 41,751
- Age
- 9mo ago

Arm & Hammer Forever Fresh Clumping Cat Litter Lavender MultiCat Cat Litter Odor Control 18lb With 20% More Lavender Freshness With Essential Oils
- Price
- $14.08
- Rating
- 4.4/5
- Reviews
- 20,103
- Age
- 4y ago

Arm & Hammer Forever Fresh Clumping Cat Litter Cedarwood MultiCat 18lb Pet Friendly with Essential Oils
- Price
- $16.60
- Rating
- 4.4/5
- Reviews
- 20,103
- Age
- 4y ago

Arm & Hammer Cat Litter Deodorizing Crystals with Baking Soda Odor Neutralizer Dissolving Litter Box Deodorizer for Cat Odor Control Lavender and Vanilla Scent 15 Oz
- Price
- $6.09
- Rating
- 4.3/5
- Reviews
- 4,450
- Age
- 5y ago

Catit - Go Natural Pea Husk Clumping Cat Litter - Lightweight Dust Free Easy Cleaning & Scooping Flushable Kitty Litter with Odor Control & Subtle Fragrance - 12.3 Lbs Lavender Scented
- Price
- $23.65
- Rating
- 4.5/5
- Reviews
- 3,200
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
20
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
0%
- Arm & Hammer65%
- World's Best Cat Litter24%
- Catit8%
- PetSafe3%
Demand
Lavender Cat Litter search demand
Weekly searches over the year. Pick a range.
Search terms
Top Lavender Cat Litter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- forever fresh cat litter6K/yr
- lavender cat litter6K/yr
- arm and hammer forever fresh lavender cat litter4K/yr
- arm & hammer forever fresh clumping cat litter cedarwood3K/yr
- cat litter lavender3K/yr
Reviews and returns
What reviews say buyers love and hate about Lavender Cat Litter
We read the reviews and the return reasons for every product selling here.
“It smells like plastic”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lavender Cat Litter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









