Krypto Cape for Dog

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +43.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

+43.4%

Conversion, latest week

0.7%

Market size, estimated

$28Ka year

Top search term

dog superhero costumes22K searches a year

Listings sell for $18.40 on average, from $9.97 to $26.14. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $18.40 that is $2K to $5K a year per listing.

Average price

$18.40inside the $15 to $100 sweet spot

Price range

$9.97–$26.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

12.4%of orders · Amazon United States median 2.1%

52% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 18.2% of listings are out of stock. The average listing ranks #2,370 within Apparel & Accessories. It carries 1,309 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

95%

Out of stock, average day

18.2%

Average rank

#2,370in Apparel & Accessories

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,309per listing

Listings tracked

21

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months