Kitten Playpen

Shoppers searched for this 724K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +149.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $571K a year.

Searches, last 12 months

724K

Growth, 90 days vs prior 90

+149.4%

Conversion, latest week

2.8%

Market size, estimated

$571Ka year

Top search term

kitten playpen171K searches a year

Listings sell for $27.87 on average, from $14.68 to $54.16. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $27.87 that is $21K to $28K a year per listing.

Average price

$27.87inside the $15 to $100 sweet spot

Price range

$14.68–$54.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$21K–$28K

Returns

5.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Cat Doors, Steps, Nets & Pens. It carries 2,117 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#18in Cat Doors, Steps, Nets & Pens

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

2,117per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months