Kirkland Dog Food

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

95K

Growth, 90 days vs prior 90

+0.4%

Conversion, latest week

1.8%

Market size, estimated

$98Ka year

Peak month

August1.2× the quietest month

Top search term

kirkland dog food69K searches a year

Listings sell for $57.00 on average, from $13.72 to $86.67. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $57.00 that is $6K to $14K a year per listing.

Average price

$57.00inside the $15 to $100 sweet spot

Price range

$13.72–$86.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$6K–$14K

Returns

0.1%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #930 within Food. It carries 8,304 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

40%

Out of stock, average day

0.0%

Average rank

#930in Food

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

8,304per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 114 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

114 months