Kennel Mat

Shoppers searched for this 281K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

281K

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

2.1%

Market size, estimated

$132Ka year

Top search term

kennel mat38K searches a year

Listings sell for $22.45 on average, from $8.04 to $38.70. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $22.45 that is $2K to $6K a year per listing.

Average price

$22.45inside the $15 to $100 sweet spot

Price range

$8.04–$38.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.0%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #68 within Beds & Furniture. It carries 3,619 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#68in Beds & Furniture

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,619per listing

Listings tracked

41

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

34 months