Ivermax
FailThe top 5 brands take 100% of clicks, so Ivermax is a Fail.
- Flapen Score
- 36 / 100Ranks 3,650 of 3,978 Pet Supplies niches · −15 vs the category median of 5136
- Market size
- $48K/yr22K searches / yr
- 90-day growth
- -27.5%search demand this quarter
- Competition
- 97%top-5 click share · 5 brands · 48 sellers
Flapen Score
Ivermax against its category
The dotted line is the Pet Supplies average. Past it, Ivermax is stronger. Inside it, weaker.
Market
The Ivermax market on Amazon at a glance
Shoppers on Amazon United States searched for Ivermax 22K times last year and spent an estimated $48K. All 5 brands take every click. Demand peaks in Aug. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 22K
- Growth, 90 days vs prior 90
- -27.5%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $48Ka year
- Peak month
- August3.9× the quietest month
- Top search term
- ivermax15K searches a year
02 · Price
A sale here is worth $28.75.
Listings sell for $28.75 on average, from $12.34 to $54.70. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $28.75 that is $7K to $14K a year per listing.
- Average price
- $28.75inside the $15 to $100 sweet spot
- Price range
- $12.34–$54.70
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$14K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Horses. It carries 1,273 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #19in Horses
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,273per listing
- Listings tracked
- 6
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Ivermax products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
First Companion Ivermax (Ivermectin) Equine Paste 6.08 Gram 1 Pack Blue
- Price
- $15.33
- Rating
- 4.6/5
- Reviews
- 765
- Age
- 2y ago

Ivermax Apple Flavored Ivermectin Equine Paste Dewormer - 2 Pack
- Price
- $31.56
- Rating
- 4.7/5
- Reviews
- 2,588
- Age
- 4y ago

Ivermax (ivermectin Paste) 1.87% for Oral Use in Horses Only - 4 Pack
- Price
- $54.70
- Rating
- 4.7/5
- Reviews
- 301
- Age
- 4y ago

Durvet Ivermectin Pour On Dewormer 250mL
- Price
- $24.32
- Rating
- 4.6/5
- Reviews
- 1,496
- Age
- 19y ago

Ivermectin Equine Paste 1.87% Apple Flavored Oral Dewormer for Horses 6-Pack
- Price
- $34.26
- Rating
- 4.4/5
- Reviews
- 846
- Age
- 10mo ago
Trending
estimated 90-day click momentum
OZIPCO Ivermectin Horse Paste 1.87% | Apple Flavor 6.08g Syringe for Equine Use Only Up to 1250 LB
- Price
- $12.34
- Rating
- 4.6/5
- Reviews
- 1,639
- Age
- 1y ago

Ivermectin Equine Paste 1.87% Apple Flavored Oral Dewormer for Horses 6-Pack
- Price
- $34.26
- Rating
- 4.4/5
- Reviews
- 846
- Age
- 10mo ago

Durvet Ivermectin Pour On Dewormer 250mL
- Price
- $24.32
- Rating
- 4.6/5
- Reviews
- 1,496
- Age
- 19y ago

First Companion Ivermax (Ivermectin) Equine Paste 6.08 Gram 1 Pack Blue
- Price
- $15.33
- Rating
- 4.6/5
- Reviews
- 765
- Age
- 2y ago

Ivermax (ivermectin Paste) 1.87% for Oral Use in Horses Only - 4 Pack
- Price
- $54.70
- Rating
- 4.7/5
- Reviews
- 301
- Age
- 4y ago
Newest
by launch date
Ivermectin Equine Paste 1.87% Apple Flavored Oral Dewormer for Horses 6-Pack
- Price
- $34.26
- Rating
- 4.4/5
- Reviews
- 846
- Age
- 10mo ago

OZIPCO Ivermectin Horse Paste 1.87% | Apple Flavor 6.08g Syringe for Equine Use Only Up to 1250 LB
- Price
- $12.34
- Rating
- 4.6/5
- Reviews
- 1,639
- Age
- 1y ago

First Companion Ivermax (Ivermectin) Equine Paste 6.08 Gram 1 Pack Blue
- Price
- $15.33
- Rating
- 4.6/5
- Reviews
- 765
- Age
- 2y ago

Ivermax (ivermectin Paste) 1.87% for Oral Use in Horses Only - 4 Pack
- Price
- $54.70
- Rating
- 4.7/5
- Reviews
- 301
- Age
- 4y ago

Ivermax Apple Flavored Ivermectin Equine Paste Dewormer - 2 Pack
- Price
- $31.56
- Rating
- 4.7/5
- Reviews
- 2,588
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 97% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
48
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
97%
Top 20: 100%
Open market
0%
- First Companion51%
- Generic34%
- Durvet6%
- QZQAB6%
- OZIPCO3%
Demand
Ivermax search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 3.9×
Search terms
Top Ivermax search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ivermax15K/yr
- ivermax ivermectin paste 1.874K/yr
- ivermax apple flavored ivermectin equine paste dewormer3K/yr
Reviews and returns
What reviews say buyers love and hate about Ivermax
We read the reviews and the return reasons for every product selling here.
“bad taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ivermax questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









