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Ivercare

Fail

Shoppers spend an estimated $73K a year here, so Ivercare is a Fail.

Flapen Score
47
47 / 100
Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 51
Market size
$73K/yr92K searches / yr
90-day growth
-7.6%search demand this quarter
Competition
64%top-5 click share · 14 brands · 99 sellers

Flapen Score

Ivercare against its category

The dotted line is the Pet Supplies average. Past it, Ivercare is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ivercare market on Amazon at a glance

Shoppers on Amazon United States searched for Ivercare 92K times last year and spent an estimated $73K. The top 5 brands take 69% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
-7.6%
Conversion, latest week
3.4%
Market size, estimated
$73Ka year
Top search term
topical ivermectin cream for skin19K searches a year

02 · Price

A sale here is worth $23.17.

Listings sell for $23.17 on average, from $8.71 to $49.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $23.17 that is $6K to $12K a year per listing.

Average price
$23.17inside the $15 to $100 sweet spot
Price range
$8.71–$49.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #454 within Horses. It carries 2,767 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
94%
Out of stock, average day
5.9%
Average rank
#454in Horses
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
2,767per listing
Listings tracked
17

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
78 months

Products

Top Ivercare products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

99

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

25%

  • Brand 135%
  • Brand 211%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Ivercare search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 7.8× · 11 of 12 months tracked

Search terms

Top Ivercare search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • topical ivermectin cream for skin19K/yr
  • ivercare12K/yr
  • ivermectin skin cream14K/yr
  • ivermectin topical cream for skin21K/yr
  • ivermectin cream for face5K/yr
  • ivermectin face cream6K/yr
  • ivercare ivermectin horse paste7K/yr
  • farnam ivercare ivermectin paste3K/yr
  • ivermectin for skin3K/yr
  • ivercare paste 1.874K/yr

Reviews and returns

What reviews say buyers love and hate about Ivercare

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Advertised Vs Actual Product”
13%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Ivercare questions

Answered from the same tracked data.