Is ivercare profitable to sell on Amazon United States?

The niche generates $73K/yr across 17 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -7.6%. Flapen's verdict: Skip it (47/100).

How competitive is the ivercare niche?

14 brands and 99 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in ivercare?

Top complaints mined from reviews: Functionality-Overall, Allergies, Smell. The return rate is 0.1%.

What does it cost to enter the ivercare niche?

Listings span $8.71–$49.87; the average listing price is $23.17 (sweet spot $15–$100). The average incumbent carries 2,767 reviews — the moat a new listing must climb.

ivercare

Skip it

A small market ($73K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Incredible$23.17

avg listing price — sweet spot $15–$100

Price range

Great$8.71–$49.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,766.59

avg incumbent reviews — the moat a new listing must climb

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-7.6%

90-day search growth — must beat 0% to launch

Market size

Bad$73K

$73K/yr · 92K searches

According to Flapen's Amazon United States niche tracking, ivercare is a $73K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 69% of demand. Verdict: Skip it — 47/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

ivercare market data

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: $93K–$116K; units × avg price
Launch success: —; 2 of 3 new (360d)
Conversion rate: 3.4%
Avg BSR: #454
Page quality: 0%
Prime: 94%
Sponsored: 65%
Out of stock: 5.9%
Avg brand age: 78 months
Avg seller age: 150 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

25%

Farnam35%
Dechra11%
First Companion11%
Generic7%
OZIPCO6%
Durvet6%

Demand

Weekly Amazon search volume, last 45 weeks — -7.6% search growth over the last 90 days.

Open Trend

Top ivercare search terms

topical ivermectin cream for skin19K/yr -11.8%3.1% conv.
ivercare12K/yr +1.4%7.8% conv.
ivermectin skin cream14K/yr -5.2%1.3% conv.
ivermectin topical cream for skin21K/yr -46.3%2.4% conv.
ivermectin cream for face5K/yr +31.5%1.4% conv.
ivermectin face cream6K/yr -14.5%1.5% conv.
ivercare ivermectin horse paste7K/yr +22.3%8.1% conv.
farnam ivercare ivermectin paste3K/yr +123.1%8.3% conv.
ivermectin for skin3K/yr +32.0%2.2% conv.
ivercare paste 1.874K/yr -44.6%11.8% conv.

All search terms

Top ivercare products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Farnam IverCare (ivermectin Paste) 1.87% for Horses Anthelmintic and Boticide 0.21 Ounces Horse Dewormer Ivermectin Apple-Flavored Paste Up to 1 250 lbs

Farnam$13.764.6★1,037 rev

Ivermectin Paste 1.87%

Dechra$11.934.6★646 rev

First Companion Ivermax (Ivermectin) Equine Paste 6.08 Gram 1 Pack Blue

First Companion$15.334.6★765 rev

OZIPCO Ivermectin Horse Paste 1.87% | Apple Flavor 6.08g Syringe for Equine Use Only Up to 1250 LB

OZIPCO$12.344.6★1,639 rev

RID One & Done Just One Application Head Lice Treatment No Combing Required Prescription Strength Ivermectin Lotion for Children & Adults Eliminates Super Lice & Renders Eggs Non Viable

RID$32.874.4★1,043 rev

Newest

by launch date

Ivreaa 1 cream | Skin Care Cream for External Use | 1 Tube - 30 g

Generic$49.870 rev

1mo ago

Scalp Care Lotion for Head Lice Treatment | Ivermectin Lotion 0.5% Formula | Fast-Acting Single Use | Safe for Ages 6 Months+

Generic$30.2438 rev

2mo ago

Ivermectin Equine Paste 1.87% Apple Flavored Oral Dewormer for Horses 6-Pack

QZQAB$34.26846 rev

10mo ago

Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+

TARO$34.76246 rev

1y ago

OZIPCO Ivermectin Horse Paste 1.87% | Apple Flavor 6.08g Syringe for Equine Use Only Up to 1250 LB

OZIPCO$12.341,639 rev

1y ago

What buyers say about ivercare

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product13%

“As Advertised”

Quality-Overall13%

“This lotion appears of high quality”

Value For Money11%

“Great Deal”

Efficiency9%

“Absolutely effective”

Ease Of Use7%

“It was easy to use thanks to the clear instructions”

Skin Health5%

“gentle on the skin”

Allergies4%

“No more irritation”

Taste-Overall3%

“Taste is good”

Itch Relief3%

“It takes care of Itching”

Ease Of Application2%

“It has a very cool feeling when applying it”

What buyers complain about

Functionality-Overall13%

“Not effective”

Allergies12%

“The itch was driving me crazy”

Smell7%

“No smell”

Value For Money6%

“waste of money”

Taste-Overall4%

“The taste receives mixed reactions”

Moist/Dry3%

“Dried my skin bad”

Quality-Overall3%

“Concerned about mfgers quality control - this tube should NEVER have made it into its carton”

Advertised Vs Actual Product3%

“misleading description”

Skin Health3%

“Feel like burning cigarettes on my finger”

Ease Of Use3%

“Hard to use”

Top return reasons

Advertised Vs Actual Product27%

Flavor10%

Functionality-Overall9%

Value For Money6%

Texture/Consistency-Overall5%

Smell5%