isopods
Worth a lookShows low returns (0.5%), but soft demand (-0.3% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Avg price
Great$21.67avg listing price — sweet spot $15–$100
Review moat
Great254.88avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.97–$59.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$133K$133K/yr · 301K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-0.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, isopods is a $133K/yr Amazon United States market (301K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
isopods market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $173K–$217K
- units × avg price
- Launch success
- —
- 1 of 4 new (360d)
- Conversion rate
- 2.0%
- Avg BSR
- #1,620
- Page quality
- 0%
- Prime
- 28%
- Sponsored
- 60%
- Out of stock
- 9.9%
- Avg brand age
- 38 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
13 rising
Sellers
21
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
43%
Top 20: 78%
Open market
10%
- TC INSECTS51%
- Pocket Pets21%
- Generic9%
- Exo-Morphs4%
- Josh's Frogs3%
- CTWPets3%
- Open — no brand owns it (7 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top isopods search terms
- isopods117K/yr
- isopods live81K/yr
- isopod48K/yr
- live isopods28K/yr
- isopods for sale11K/yr
- rubber ducky isopods7K/yr
- isopods for terrarium4K/yr
- live isopods for terrarium4K/yr
- zebra isopods live3K/yr
Top isopods products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 43 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TC INSECTS 30 Count Powder Orange Isopods (Porcellionides Pruinosus) Bioactive Cleanup Crew & Reptile Food
TC INSECTS$19.424.8★78 rev

Bioactive Combo | 25 Powder Orange Isopods | 8oz Coco Temperate Springtails | Live Arrival Nationwide!
TC INSECTS$29.884.3★147 rev

30ct Powder Party Mix Isopods| Bioactive Isopod Combo| | Live Arrival Nationwide!
TC INSECTS$26.904.7★53 rev

Pocket Pets 30 Powdered Cookie Crumble Isopod Clean Up Crew for Reptile and Amphibian Food Order only if Your 5 Day Forecast temperatures are Between 20 and 95 Degrees
Pocket Pets$13.394.7★80 rev

30 Live Orange Smoothie Roly Polys! Rolie Polie Isopods by Pocket Pets. Order only if Your temperatures are Between 20 and 95 Degrees
Pocket Pets$14.644.8★1,139 rev
Newest
by launch date
CTWPets Crushed Oyster Shells for Isopods 100% Natural Calcium Carbonate Supplement Supports Healthy Molting and Strong Exoskeleton Bioactive Terrarium Calcium Source 3 oz
CTWPets$10.0013 rev

CTWPets Clean Up Crew Bites Bioactive Terrarium Food for Isopods Springtails Millipedes & Fruit Flies | Microfauna Booster for Bioactive Enclosures - 2.5oz
CTWPets$11.9220 rev

Rubber Ducky Pillbug Plush Toy Adorable Isopod Stuffed Animal Pillow Soft Cuddly Friend for Home Decor and Gift Giving
Generic$33.2671 rev

Rubber Ducky Isopod Tote Bag
Cute Isopod Isopods$18.990 rev

Seed Pod Aquarium Decor Botanical for Shrimp Hides and Breeding Water Conditioner Betta Fish Botanicals Isopods Reptile Terrarium Decor. Dart Frog Vivarium Lotus Pods
Generic$17.6763 rev
Trending
90-day click momentum
TC INSECTS Live 10ct Powder Oreo Isopods (Porcellionides Pruinosus) Cleanup Crew & Reptile Food
TC INSECTS$9.835.0★

CTWPets Clean Up Crew Bites Bioactive Terrarium Food for Isopods Springtails Millipedes & Fruit Flies | Microfauna Booster for Bioactive Enclosures - 2.5oz
CTWPets$11.924.8★

CTWPets Crushed Oyster Shells for Isopods 100% Natural Calcium Carbonate Supplement Supports Healthy Molting and Strong Exoskeleton Bioactive Terrarium Calcium Source 3 oz
CTWPets$10.004.6★

Rubber Ducky Pillbug Plush Toy Adorable Isopod Stuffed Animal Pillow Soft Cuddly Friend for Home Decor and Gift Giving
Generic$33.264.9★

100ct Powder Party Isopods Mix Bioactive Isopod Vivarium Pillbug Rolie Polys
TC INSECTS$57.754.7★
Common questions
- Is isopods profitable to sell on Amazon United States?
- The niche generates $133K/yr across 43 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -0.3%. Flapen's verdict: Worth a look (53/100).
- How competitive is the isopods niche?
- 13 brands and 21 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 87% of demand.
- When does demand for isopods peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the isopods niche?
- Listings span $5.97–$59.09; the average listing price is $21.67 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.