Ipawsplus Dog Toy

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -80.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

43K

Growth, 90 days vs prior 90

-80.8%

Conversion, latest week

5.0%

Market size, estimated

$28Ka year

Top search term

ipawsplus dog toy24K searches a year

Listings sell for $12.88 on average, from $6.09 to $20.68. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $12.88 that is $0 to $1K a year per listing.

Average price

$12.88under the $15 to $100 sweet spot

Price range

$6.09–$20.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #229 within Toys. It carries 1,543 reviews at 3.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

93%

Out of stock, average day

15.7%

Average rank

#229in Toys

Average rating

3.51 starsAmazon United States average 4.42 stars

Average reviews

1,543per listing

Listings tracked

15

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

22 months