Invisible Fence for Dogs
MaybeShoppers spend an estimated $8.3M a year here. But an estimated 9.7% of orders come back, so Invisible Fence for Dogs is a Maybe.
- Flapen Score
- 54 / 100Top 34% of 3,978 Pet Supplies niches · +3 vs the category median of 5154
- Market size
- $8.3M/yr2.8M searches / yr
- 90-day growth
- +4.5%search demand this quarter
- Competition
- 40%top-5 click share · 21 brands · 104 sellers
Flapen Score
Invisible Fence for Dogs against its category
The dotted line is the Pet Supplies average. Past it, Invisible Fence for Dogs is stronger. Inside it, weaker.
Market
The Invisible Fence for Dogs market on Amazon at a glance
Shoppers on Amazon United States searched for Invisible Fence for Dogs 2.8M times last year and spent an estimated $8.3M. The top 5 brands take 74% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.3M a year.
- Searches, last 12 months
- 2.8M
- Growth, 90 days vs prior 90
- +4.5%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $8.3Ma year
- Peak month
- April1.4× the quietest month
- Top search term
- invisible fence for dogs645K searches a year
02 · Price
A sale here is worth $200.63.
Listings sell for $200.63 on average, from $58.13 to $507.75. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $200.63 that is $301K to $401K a year per listing.
- Average price
- $200.63above the $15 to $100 sweet spot
- Price range
- $58.13–$507.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $301K–$401K
- Returns
- 9.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #133 within Training & Behavior Aids. It carries 1,096 reviews at 3.84 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 9.2%
- Average rank
- #133in Training & Behavior Aids
- Average rating
- 3.84 starsAmazon United States average 4.42 stars
- Average reviews
- 1,096per listing
- Listings tracked
- 40
04 · Newcomers
12 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Invisible Fence for Dogs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
21 rising
Sellers
104
Top-5 brand share
74%
Top 20: 99%
Top-5 click share
40%
Top 20: 78%
Open market
23%
- Brand 144%
- Brand 210%
- Brand 39%
- Brand 46%
- Brand 54%
- Brand 63%
Demand
Invisible Fence for Dogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Invisible Fence for Dogs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- invisible fence for dogs645K/yr
- wireless dog fence311K/yr
- electric fence for dogs316K/yr
- gps dog collar fence system178K/yr
- electric dog fence169K/yr
- wireless dog fence system146K/yr
- dog electric fence98K/yr
- pet safe wireless fence system92K/yr
- petsafe wireless fence94K/yr
- wireless fence for dogs89K/yr
Reviews and returns
What reviews say buyers love and hate about Invisible Fence for Dogs
We read the reviews and the return reasons for every product selling here.
“Doesn't work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Invisible Fence for Dogs questions
Answered from the same tracked data.