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Hydro Balls

Fail

The top 5 brands take 97% of clicks, so Hydro Balls is a Fail.

Flapen Score
37
37 / 100
Ranks 3,590 of 3,978 Pet Supplies niches · −14 vs the category median of 51
Market size
$36K/yr33K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
78%top-5 click share · 6 brands · 24 sellers

Flapen Score

Hydro Balls against its category

The dotted line is the Pet Supplies average. Past it, Hydro Balls is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hydro Balls market on Amazon at a glance

Shoppers on Amazon United States searched for Hydro Balls 33K times last year and spent an estimated $36K. The top 5 brands take 97% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
6.5%
Market size, estimated
$36Ka year
Top search term
hydro balls14K searches a year

02 · Price

A sale here is worth $16.66.

Listings sell for $16.66 on average, from $8.99 to $23.16. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $16.66 that is $2K to $4K a year per listing.

Average price
$16.66inside the $15 to $100 sweet spot
Price range
$8.99–$23.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #101 within Reptiles & Amphibians. It carries 738 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#101in Reptiles & Amphibians
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
738per listing
Listings tracked
10

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
61 months

Products

Top Hydro Balls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

24

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 222%
  • Brand 320%
  • Brand 410%
  • Brand 56%
  • Brand 63%

Demand

Hydro Balls search demand

Weekly searches over the year. Pick a range.

700500Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Hydro Balls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hydro balls14K/yr
  • hydroballs9K/yr
  • hydroballs for reptiles8K/yr
  • hydro balls terrarium for reptile3K/yr

Reviews and returns

What reviews say buyers love and hate about Hydro Balls

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Advertised Vs Actual Product”
19%of negative reviews mention “Value For Money”
0.8%of orders come back
“Way too expensive for what you get”
A buyer, on “Value For Money”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Hydro Balls questions

Answered from the same tracked data.