Horse Treats

Shoppers searched for this 431K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $802K a year.

Searches, last 12 months

431K

Growth, 90 days vs prior 90

+16.4%

Conversion, latest week

9.7%

Market size, estimated

$802Ka year

Peak month

December2.4× the quietest month

Top search term

horse treats314K searches a year

Listings sell for $19.20 on average, from $3.90 to $90.45. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $19.20 that is $29K to $38K a year per listing.

Average price

$19.20inside the $15 to $100 sweet spot

Price range

$3.90–$90.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

$29K–$38K

Returns

0.0%of orders · Amazon United States median 2.1%

48% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Horses. It carries 666 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

94%

Out of stock, average day

0.0%

Average rank

#35in Horses

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

666per listing

Listings tracked

31

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

77 months