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Horse Sheet

Fail

Shoppers spend an estimated $0 a year here, so Horse Sheet is a Fail.

Flapen Score
33
33 / 100
Ranks 3,774 of 3,978 Pet Supplies niches · −18 vs the category median of 51
Market size
$0/yr59K searches / yr
90-day growth
-49.9%search demand this quarter
Competition
42%top-5 click share · 14 brands · 27 sellers

Flapen Score

Horse Sheet against its category

The dotted line is the Pet Supplies average. Past it, Horse Sheet is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Horse Sheet market on Amazon at a glance

Shoppers on Amazon United States searched for Horse Sheet 59K times last year and spent an estimated $0. The top 5 brands take 82% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -49.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-49.9%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
horse rain sheet15K searches a year

02 · Price

A sale here is worth $62.91.

Listings sell for $62.91 on average, from $33.50 to $119.32. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $62.91 that is $0 to $6K a year per listing.

Average price
$62.91inside the $15 to $100 sweet spot
Price range
$33.50–$119.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 29.6% of listings are out of stock. The average listing ranks #90 within Horses. It carries 280 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
90%
Out of stock, average day
29.6%
Average rank
#90in Horses
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
280per listing
Listings tracked
41

04 · Newcomers

0 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Horse Sheet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

27

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

42%

Top 20: 81%

Open market

13%

  • Brand 124%
  • Brand 223%
  • Brand 314%
  • Brand 414%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (8 brands, 13%)

Demand

Horse Sheet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26DecJanFebMarAprMayJunJul

Peak months: Mar, Dec · busiest ÷ quietest = 7.2× · 8 of 12 months tracked

Search terms

Top Horse Sheet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • horse rain sheet15K/yr
  • horse sheet14K/yr
  • rain sheets for horses waterproof7K/yr
  • horse rain sheet waterproof10K/yr
  • horse turnout sheet9K/yr
  • horse turnout sheet waterproof4K/yr

Reviews and returns

What reviews say buyers love and hate about Horse Sheet

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Durability”
5.3%of orders come back
“Broken in a matter of days”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Horse Sheet questions

Answered from the same tracked data.