Horse Shampoo

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $283K a year.

Searches, last 12 months

233K

Growth, 90 days vs prior 90

+19.9%

Conversion, latest week

6.5%

Market size, estimated

$283Ka year

Peak month

February1.8× the quietest month

Top search term

horse shampoo98K searches a year

Listings sell for $18.79 on average, from $8.25 to $32.41. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $18.79 that is $9K to $14K a year per listing.

Average price

$18.79inside the $15 to $100 sweet spot

Price range

$8.25–$32.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

0.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #538 within Horses. It carries 1,765 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

81%

Out of stock, average day

0.0%

Average rank

#538in Horses

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,765per listing

Listings tracked

16

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

72 months