Horse Grooming Tote
FailShoppers spend an estimated $61K a year here, so Horse Grooming Tote is a Fail.
- Flapen Score
- 44 / 100Ranks 2,946 of 3,978 Pet Supplies niches · −7 vs the category median of 5144
- Market size
- $61K/yr150K searches / yr
- 90-day growth
- +10.7%search demand this quarter
- Competition
- 60%top-5 click share · 14 brands · 40 sellers
Flapen Score
Horse Grooming Tote against its category
The dotted line is the Pet Supplies average. Past it, Horse Grooming Tote is stronger. Inside it, weaker.
Market
The Horse Grooming Tote market on Amazon at a glance
Shoppers on Amazon United States searched for Horse Grooming Tote 150K times last year and spent an estimated $61K. The top 5 brands take 82% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.
- Searches, last 12 months
- 150K
- Growth, 90 days vs prior 90
- +10.7%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $61Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- horse grooming bag36K searches a year
02 · Price
A sale here is worth $29.42.
Listings sell for $29.42 on average, from $15.37 to $58.33. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $29.42 that is $0 to $3K a year per listing.
- Average price
- $29.42inside the $15 to $100 sweet spot
- Price range
- $15.37–$58.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #296 within Horses. It carries 328 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 86%
- Out of stock, average day
- 12.5%
- Average rank
- #296in Horses
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 328per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Horse Grooming Tote products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
40
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
60%
Top 20: 99%
Open market
15%
- Brand 144%
- Brand 213%
- Brand 311%
- Brand 49%
- Brand 55%
- Brand 63%
- Open — no brand owns it (8 brands, 15%)
Demand
Horse Grooming Tote search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Horse Grooming Tote search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- horse grooming bag36K/yr
- grooming bag24K/yr
- horse grooming tote20K/yr
- grooming bag for horses16K/yr
- grooming tote9K/yr
- horse tack bag8K/yr
- horse grooming box8K/yr
- horse grooming caddy5K/yr
- horse brush bag5K/yr
- grooming tote bag for horses6K/yr
Reviews and returns
What reviews say buyers love and hate about Horse Grooming Tote
We read the reviews and the return reasons for every product selling here.
“doesnt hold that wet dog smell like some bags do”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Horse Grooming Tote questions
Answered from the same tracked data.









