Horse Boots

Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

297K

Growth, 90 days vs prior 90

+17.1%

Conversion, latest week

0.6%

Market size, estimated

$106Ka year

Peak month

July1.4× the quietest month

Top search term

horse boots94K searches a year

Listings sell for $57.36 on average, from $34.93 to $102.32. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $57.36 that is $0 to $6K a year per listing.

Average price

$57.36inside the $15 to $100 sweet spot

Price range

$34.93–$102.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

5.5%of orders · Amazon United States median 2.1%

35% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #88 within Horses. It carries 481 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

94%

Out of stock, average day

7.5%

Average rank

#88in Horses

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

481per listing

Listings tracked

17

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months