Hoof Pick

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

+2.3%

Conversion, latest week

7.9%

Market size, estimated

$88Ka year

Peak month

December1.4× the quietest month

Top search term

hoof pick48K searches a year

Listings sell for $11.46 on average, from $4.67 to $36.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $11.46 that is $3K to $6K a year per listing.

Average price

$11.46under the $15 to $100 sweet spot

Price range

$4.67–$36.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.4%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #29 within Horses. It carries 277 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

96%

Out of stock, average day

8.4%

Average rank

#29in Horses

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

277per listing

Listings tracked

24

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months