Hoof Oil

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

+28.5%

Conversion, latest week

7.6%

Market size, estimated

$193Ka year

Peak month

June1.7× the quietest month

Top search term

hoof oil22K searches a year

Listings sell for $26.74 on average, from $11.73 to $62.00. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $26.74 that is $13K to $20K a year per listing.

Average price

$26.74inside the $15 to $100 sweet spot

Price range

$11.73–$62.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$13K–$20K

Returns

0.3%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Horses. It carries 361 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

83%

Out of stock, average day

0.0%

Average rank

#59in Horses

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

361per listing

Listings tracked

12

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 98 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

98 months