Honest Paws 5 in 1 Dog Wash
FailShoppers spend an estimated $9K a year here, so Honest Paws 5 in 1 Dog Wash is a Fail.
- Flapen Score
- 41 / 100Ranks 3,275 of 3,978 Pet Supplies niches · −10 vs the category median of 5141
- Market size
- $9K/yr8K searches / yr
- 90-day growth
- +26.2%search demand this quarter
- Competition
- 86%top-5 click share · 8 brands · 27 sellers
Flapen Score
Honest Paws 5 in 1 Dog Wash against its category
The dotted line is the Pet Supplies average. Past it, Honest Paws 5 in 1 Dog Wash is stronger. Inside it, weaker.
Market
The Honest Paws 5 in 1 Dog Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Honest Paws 5 in 1 Dog Wash 8K times last year and spent an estimated $9K. The top 5 brands take 94% of clicks. Demand peaks in Jul. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.
- Searches, last 12 months
- 8K
- Growth, 90 days vs prior 90
- +26.2%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $9Ka year
- Peak month
- July2.0× the quietest month
- Top search term
- pawfy dog shampoo7K searches a year
02 · Price
A sale here is worth $15.52.
Listings sell for $15.52 on average, from $6.74 to $23.93. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $15.52 that is $2K to $4K a year per listing.
- Average price
- $15.52inside the $15 to $100 sweet spot
- Price range
- $6.74–$23.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #20 within Grooming. It carries 12,163 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #20in Grooming
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 12,163per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 87 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 87 months
Products
Top Honest Paws 5 in 1 Dog Wash products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pawfy Dog Shampoo and Conditioner for Itchy Skin Relief | Puppy Shampoo for Sensitive Skin | Natural 5 in 1 Pet Shampoo with Coconut Oatmeal & Aloe Vera| Ideal Dog Wash for Smelly Dogs.
- Price
- $23.93
- Rating
- 4.4/5
- Reviews
- 1,062
- Age
- 3y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural -16 Fl Oz
- Price
- $14.59
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 5y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Coconut & Mango -16 Fl Oz
- Price
- $16.69
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago

Wahl USA Dry Skin & Itch Relief Pet Shampoo for Dogs Oatmeal Formula with Coconut Lime Verbena Scent & Pet Friendly Formula 24 Oz - Model 820004A
- Price
- $8.53
- Rating
- 4.6/5
- Reviews
- 42,945
- Age
- 15y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Oatmeal & Aloe -16 Fl Oz
- Price
- $16.70
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago
Trending
estimated 90-day click momentum
Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Coconut & Mango -16 Fl Oz
- Price
- $16.69
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Oatmeal & Lavender - 16 Fl Oz
- Price
- $16.61
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago

Burts Bees for Pets Oatmeal Dog Shampoo with Honey Soothing Formula for Itchy and Sensitive Dog Skin Colloidal Oat Flour and Honey pH Balanced Sulfate-Free 16 Fl Oz
- Price
- $6.74
- Rating
- 4.4/5
- Reviews
- 19,351
- Age
- 13y ago

earthbath Oatmeal & Aloe Dog Shampoo - Oatmeal Shampoo for Dogs Itchy Dry Skin Relief Dog Wash Made in USA Cruelty Free Pet Shampoos - Vanilla & Almond 16 Oz (1 Pack)
- Price
- $18.36
- Rating
- 4.7/5
- Reviews
- 8,579
- Age
- 24y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural -16 Fl Oz
- Price
- $14.59
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 5y ago
Newest
by launch date
Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Coconut & Mango -16 Fl Oz
- Price
- $16.69
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Oatmeal & Aloe -16 Fl Oz
- Price
- $16.70
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural - Oatmeal & Lavender - 16 Fl Oz
- Price
- $16.61
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 2y ago

Pawfy Dog Shampoo and Conditioner for Itchy Skin Relief | Puppy Shampoo for Sensitive Skin | Natural 5 in 1 Pet Shampoo with Coconut Oatmeal & Aloe Vera| Ideal Dog Wash for Smelly Dogs.
- Price
- $23.93
- Rating
- 4.4/5
- Reviews
- 1,062
- Age
- 3y ago

Honest Paws Dog Shampoo and Conditioner - Premium Dog Wash for Allergies and Dry Itchy Moisturizing for Sensitive Skin - Sulfate Free Plant Based All Natural -16 Fl Oz
- Price
- $14.59
- Rating
- 4.4/5
- Reviews
- 8,692
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
27
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
4%
- Honest Paws43%
- Pawfy35%
- Wahl10%
- earthbath3%
- Pet Honesty2%
- BURT'S BEES FOR PETS2%
- Open — no brand owns it (2 brands, 4%)
Demand
Honest Paws 5 in 1 Dog Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 2.0×
Search terms
Top Honest Paws 5 in 1 Dog Wash search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pawfy dog shampoo7K/yr
- honest paws dog shampoo368/yr
- honest paws 5 in 1 dog wash347/yr
Reviews and returns
What reviews say buyers love and hate about Honest Paws 5 in 1 Dog Wash
We read the reviews and the return reasons for every product selling here.
“not a pleasant scent either”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Honest Paws 5 in 1 Dog Wash questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









