High Protein Cat Food
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 98% of clicks, so High Protein Cat Food is a Maybe.
- Flapen Score
- 62 / 100Top 10% of 3,978 Pet Supplies niches · +11 vs the category median of 5162
- Market size
- $4.1M/yr1.3M searches / yr
- 90-day growth
- -18.7%search demand this quarter
- Competition
- 44%top-5 click share · 8 brands · 104 sellers
Flapen Score
High Protein Cat Food against its category
The dotted line is the Pet Supplies average. Past it, High Protein Cat Food is stronger. Inside it, weaker.
Market
The High Protein Cat Food market on Amazon at a glance
Shoppers on Amazon United States searched for High Protein Cat Food 1.3M times last year and spent an estimated $4.1M. The top 5 brands take 98% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 13.4% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.1M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -18.7%
- Conversion, latest week
- 13.4%
- Market size, estimated
- $4.1Ma year
- Peak month
- March3.8× the quietest month
- Top search term
- orijen cat food208K searches a year
02 · Price
A sale here is worth $23.91.
Listings sell for $23.91 on average, from $6.29 to $69.12. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,500 to 3,000 of them. At $23.91 that is $60K to $72K a year per listing.
- Average price
- $23.91inside the $15 to $100 sweet spot
- Price range
- $6.29–$69.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $60K–$72K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #82 within Food. It carries 5,309 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 98%
- Out of stock, average day
- 1.4%
- Average rank
- #82in Food
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 5,309per listing
- Listings tracked
- 41
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 88 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 88 months
Products
Top High Protein Cat Food products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
104
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
44%
Top 20: 81%
Open market
1%
- Brand 146%
- Brand 224%
- Brand 316%
- Brand 410%
- Brand 53%
- Brand 61%
- Open — no brand owns it (2 brands, 1%)
Demand
High Protein Cat Food search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr · busiest ÷ quietest = 3.8×
Search terms
Top High Protein Cat Food search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- orijen cat food208K/yr
- instinct cat food167K/yr
- nutrish cat food146K/yr
- rachel ray cat food dry136K/yr
- i and love and you cat food83K/yr
- purina beyond dry cat food103K/yr
- nulo dry cat food49K/yr
- nutrish cat food dry40K/yr
- instinct dry cat food35K/yr
- orijen dry cat food28K/yr
Reviews and returns
What reviews say buyers love and hate about High Protein Cat Food
We read the reviews and the return reasons for every product selling here.
“Its a little more expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common High Protein Cat Food questions
Answered from the same tracked data.