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Heart Guards for Dogs Chewable

Fail

The top 5 brands take 99% of clicks, so Heart Guards for Dogs Chewable is a Fail.

Flapen Score
36
36 / 100
Ranks 3,650 of 3,978 Pet Supplies niches · −15 vs the category median of 51
Market size
$32K/yr35K searches / yr
90-day growth
+19.9%search demand this quarter
Competition
81%top-5 click share · 6 brands · 19 sellers

Flapen Score

Heart Guards for Dogs Chewable against its category

The dotted line is the Pet Supplies average. Past it, Heart Guards for Dogs Chewable is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heart Guards for Dogs Chewable market on Amazon at a glance

Shoppers on Amazon United States searched for Heart Guards for Dogs Chewable 35K times last year and spent an estimated $32K. The top 5 brands take 99% of clicks. Demand peaks in Apr–Jul. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+19.9%
Conversion, latest week
2.2%
Market size, estimated
$32Ka year
Peak month
April2.5× the quietest month
Top search term
heart guards for dogs chewable33K searches a year

02 · Price

A sale here is worth $41.22.

Listings sell for $41.22 on average, from $12.72 to $102.95. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $41.22 that is $0 to $4K a year per listing.

Average price
$41.22inside the $15 to $100 sweet spot
Price range
$12.72–$102.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Health Supplies. It carries 9,739 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
36%
Out of stock, average day
0.0%
Average rank
#7in Health Supplies
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
9,739per listing
Listings tracked
14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Heart Guards for Dogs Chewable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

19

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 24%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%

Demand

Heart Guards for Dogs Chewable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, Jul · busiest ÷ quietest = 2.5×

Reviews and returns

What reviews say buyers love and hate about Heart Guards for Dogs Chewable

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
57%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“Doesn't work”
A buyer, on “Functionality-Overall”57% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Heart Guards for Dogs Chewable questions

Answered from the same tracked data.