Hanging Cat Scratcher

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

49K

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

5.6%

Market size, estimated

$44Ka year

Peak month

September1.3× the quietest month

Top search term

hanging cat scratcher17K searches a year

Listings sell for $16.03 on average, from $5.97 to $35.86. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $16.03 that is $0 to $2K a year per listing.

Average price

$16.03inside the $15 to $100 sweet spot

Price range

$5.97–$35.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #264 within Beds & Furniture. It carries 2,003 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

97%

Out of stock, average day

2.4%

Average rank

#264in Beds & Furniture

Average rating

4.09 starsAmazon United States average 4.42 stars

Average reviews

2,003per listing

Listings tracked

35

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

31 months