Halloween Dog Treats

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +60.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

+60.6%

Conversion, latest week

0.9%

Market size, estimated

$8Ka year

Peak month

October119.1× the quietest month

Top search term

halloween dog treats63K searches a year

Listings sell for $8.11 on average, from $4.71 to $19.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $8.11 that is $2K to $4K a year per listing.

Average price

$8.11under the $15 to $100 sweet spot

Price range

$4.71–$19.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.0%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #1,385 within Treats. It carries 1,431 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

20.0%

Average rank

#1,385in Treats

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,431per listing

Listings tracked

8

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months