- Flapen Score
- 49 / 100Ranks 2,168 of 3,978 Pet Supplies niches · −2 vs the category median of 5149
- Market size
- $242K/yr143K searches / yr
- 90-day growth
- -1.3%search demand this quarter
- Competition
- 72%top-5 click share · 10 brands · 26 sellers
Flapen Score
Groompro against its category
The dotted line is the Pet Supplies average. Past it, Groompro is stronger. Inside it, weaker.
Market
The Groompro market on Amazon at a glance
Shoppers on Amazon United States searched for Groompro 143K times last year and spent an estimated $242K. The top 5 brands take 91% of clicks. Demand peaks in Jun–Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 10.3% of those searches ended in a purchase.
Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.
- Searches, last 12 months
- 143K
- Growth, 90 days vs prior 90
- -1.3%
- Conversion, latest week
- 10.3%
- Market size, estimated
- $242Ka year
- Peak month
- July38.6× the quietest month
- Top search term
- groom pro40K searches a year
02 · Price
A sale here is worth $16.29.
Listings sell for $16.29 on average, from $8.05 to $38.81. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $16.29 that is $8K to $12K a year per listing.
- Average price
- $16.29inside the $15 to $100 sweet spot
- Price range
- $8.05–$38.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$12K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.2% of listings are out of stock. The average listing ranks #35 within Grooming. It carries 9,129 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 18.2%
- Average rank
- #35in Grooming
- Average rating
- 4.23 starsAmazon United States average 4.42 stars
- Average reviews
- 9,129per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Groompro products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
26
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
6%
- Brand 131%
- Brand 223%
- Brand 322%
- Brand 49%
- Brand 57%
- Brand 62%
- Open — no brand owns it (4 brands, 6%)
Demand
Groompro search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 38.6×
Search terms
Top Groompro search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- groom pro40K/yr
- groompro30K/yr
- groompro deshedding brush28K/yr
- groom pro dog brush27K/yr
- groom pro cat brush6K/yr
- groompro cat brush3K/yr
- groom pro pet shedding brush7K/yr
- the groom pro2K/yr
Reviews and returns
What reviews say buyers love and hate about Groompro
We read the reviews and the return reasons for every product selling here.
“Slow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Groompro questions
Answered from the same tracked data.









