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Groomers Helper

Fail

Demand is soft, at -3.3% this quarter, so Groomers Helper is a Fail.

Flapen Score
46
46 / 100
Ranks 2,652 of 3,978 Pet Supplies niches · −5 vs the category median of 51
Market size
$171K/yr87K searches / yr
90-day growth
-3.3%search demand this quarter
Competition
52%top-5 click share · 12 brands · 16 sellers

Flapen Score

Groomers Helper against its category

The dotted line is the Pet Supplies average. Past it, Groomers Helper is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Groomers Helper market on Amazon at a glance

Shoppers on Amazon United States searched for Groomers Helper 87K times last year and spent an estimated $171K. The top 5 brands take 87% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $171K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-3.3%
Conversion, latest week
4.4%
Market size, estimated
$171Ka year
Peak month
July1.3× the quietest month
Top search term
groomers helper59K searches a year

02 · Price

A sale here is worth $44.80.

Listings sell for $44.80 on average, from $7.03 to $159.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $44.80 that is $4K to $11K a year per listing.

Average price
$44.80inside the $15 to $100 sweet spot
Price range
$7.03–$159.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$4K–$11K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #238 within Apparel & Accessories. It carries 446 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
59%
Out of stock, average day
0.3%
Average rank
#238in Apparel & Accessories
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
446per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Groomers Helper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

16

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

52%

Top 20: 99%

Open market

10%

  • Brand 154%
  • Brand 215%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 10%)

Demand

Groomers Helper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Groomers Helper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • groomers helper59K/yr
  • groomers helper grooming loop18K/yr
  • groomer helper6K/yr
  • groomers helper loop5K/yr

Reviews and returns

What reviews say buyers love and hate about Groomers Helper

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
2.5%of orders come back
“hammock doesn't fit”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Groomers Helper questions

Answered from the same tracked data.