grandma lucys organic dog treats
Worth a lookShows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Incredible$44.11avg listing price — sweet spot $15–$100
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Price range
Great$10.23–$106.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great344.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$432K$432K/yr · 99K searches
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Growth
Bad-28.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, grandma lucys organic dog treats is a $432K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
grandma lucys organic dog treats market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $353K–$441K
- units × avg price
- Launch success
- —
- 2 of 3 new (360d)
- Conversion rate
- 9.9%
- Avg BSR
- #854
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 15%
- Out of stock
- 3.3%
- Avg brand age
- 83 months
- Avg seller age
- 146 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
3 falling
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 91%
Open market
0%
- grandma lucy's84%
- FFKQBH10%
- WLR Industries6%
Demand & seasonality
Weekly Amazon search volume, last 96 weeks — -28.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top grandma lucys organic dog treats search terms
- grandma lucys organic dog treats45K/yr
- grandma lucys freeze dried dog food13K/yr
- grandma lucy10K/yr
- grandma lucys9K/yr
- grandma lucys dog treats12K/yr
- grandma lucy dog food5K/yr
- grandma lucys dog food3K/yr
- grandma lucy dog treats4K/yr
Top grandma lucys organic dog treats products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Grandma Lucys 2 Piece Bundle of Organic Oven Baked Dog Treats 14 Ounces Each Blueberry and Apple
grandma lucy's$33.304.7★206 rev
Grandma Lucys Artisan Dog Food Grain Free and Freeze-Dried - Artisan Chicken 3Lb Bag
grandma lucy's$26.174.2★1,011 rev
Grandma Lucys Artisan Dog Food Grain Free and Freeze-Dried - Artisan Chicken 10Lb Bag
grandma lucy's$78.754.2★1,011 rev
Grandma Lucys Oven Baked Dog Treat Variety Pack: 1-Pumpkin 1-Banana and Sweet Potato 1-Apple
FFKQBH$44.064.7★355 rev
Grandma Lucys Artisan Pre-Mix Dog Food Grain Free and Freeze-Dried - 3Lb Bag
grandma lucy's$22.814.3★336 rev
Newest
by launch date
WLR Industries Grandma Lucys Organic Oven-Baked Dog Treats Blueberry Recipe 14 oz (3-Pack) USDA Organic Human-Grade GMO-Free Crunchy Dog Biscuits Healthy Low-Fat Training & Reward Treats
WLR Industries$60.475 rev
Grandma Lucys Organic Dog Treats Variety Pack Pumpkin Apple & Blueberry (3 x 14 oz) | Human-Grade All-Natural Oven-Baked GMO-Free Healthy Crunchy Dog Snacks for Training & Daily Rewards
WLR Industries$60.740 rev
WLR Industries Grandma Lucys Organic Oven-Baked Dog Treats Pumpkin Recipe 14 oz (Pack of 3) | All-Natural GMO-Free Human-Grade Ingredients Crunchy Healthy Snack for Dogs
WLR Industries$58.170 rev
3 Bears Beef Dog Food - 8lb
grandma lucy's$73.9369 rev
3 Bears Beef Dog Food - 3lb
grandma lucy's$27.5669 rev
Trending
90-day click momentum
Grandma Lucys Macanna Beef 8lbs
grandma lucy's$106.224.1★
Grandma Lucys Oven Baked Dog Treat Variety Pack: 1-Pumpkin 1-Banana and Sweet Potato 1-Apple
FFKQBH$44.064.7★
Grandma Lucys 2 Piece Bundle of Organic Oven Baked Dog Treats 14 Ounces Each Blueberry and Apple
grandma lucy's$33.304.7★
Macanna Grandma Lucys Grain-Free Turkey Freeze-Dried Dog Food 3 Lbs. Brown
grandma lucy's$37.903.9★
WLR Industries Grandma Lucys Organic Oven-Baked Dog Treats Pumpkin Recipe 14 oz (Pack of 3) | All-Natural GMO-Free Human-Grade Ingredients Crunchy Healthy Snack for Dogs
WLR Industries$58.170.0★
What buyers say about grandma lucys organic dog treats
What buyers praise and complain about, mined from review topics.What buyers love
“Our dog loves them so much however the pricing is thru the roof”
“Dogs seem to enjoy these treats”
“Easy and convenient”
“Love all flavors”
“I believe Grandma Lucy's artisan freeze fried dog food is a very healthy food for my dog --containing vegetables, Berry fruits and apples, flaxseed. a source of nutritious oils for healthy skin and coat”
“We love how easy feeding fresh can be with freeze dried food”
“I appreciate the price point”
“They love chewing and crunchy”
“Product is good”
“it smells really good”
What buyers complain about
“it smells terrible”
“the price is exorbitant”
“My dog wouldn't even taste it”
“split bag in middle”
“I couldnt get her to eat it”
“Not a good fit”
“Always so broken up in pieces”
“It looks like compost”
“Dog sick”
“It has an odd texture”
Top return reasons
Common questions
- Is grandma lucys organic dog treats profitable to sell on Amazon United States?
- The niche generates $432K/yr across 27 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -28.2%. Flapen's verdict: Worth a look (55/100).
- How competitive is the grandma lucys organic dog treats niche?
- 3 brands and 33 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in grandma lucys organic dog treats?
- Top complaints mined from reviews: Smell, Value For Money, Taste-Overall. The return rate is 0.1%.
- When does demand for grandma lucys organic dog treats peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the grandma lucys organic dog treats niche?
- Listings span $10.23–$106.22; the average listing price is $44.11 (sweet spot $15–$100). The average incumbent carries 345 reviews — the moat a new listing must climb.