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Gocat

Maybe

An estimated 0.6% of orders come back. But the top 5 brands take 94% of clicks, so Gocat is a Maybe.

Flapen Score
52
52 / 100
Top 42% of 3,978 Pet Supplies niches · +1 vs the category median of 51
Market size
$67K/yr58K searches / yr
90-day growth
-5.9%search demand this quarter
Competition
31%top-5 click share · 13 brands · 26 sellers

Flapen Score

Gocat against its category

The dotted line is the Pet Supplies average. Past it, Gocat is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gocat market on Amazon at a glance

Shoppers on Amazon United States searched for Gocat 58K times last year and spent an estimated $67K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
-5.9%
Conversion, latest week
7.1%
Market size, estimated
$67Ka year
Peak month
December3.2× the quietest month
Top search term
go cat toys17K searches a year

02 · Price

A sale here is worth $16.57.

Listings sell for $16.57 on average, from $7.00 to $35.06. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $16.57 that is $2K to $4K a year per listing.

Average price
$16.57inside the $15 to $100 sweet spot
Price range
$7.00–$35.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #183 within Toys. It carries 769 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
98%
Out of stock, average day
0.3%
Average rank
#183in Toys
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
769per listing
Listings tracked
45

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Gocat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

26

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

31%

Top 20: 81%

Open market

5%

  • Brand 182%
  • Brand 24%
  • Brand 34%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (7 brands, 5%)

Demand

Gocat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Gocat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • go cat toys17K/yr
  • go cat13K/yr
  • cat bee9K/yr
  • gocat8K/yr
  • bee cat toy6K/yr
  • gocat cat toys3K/yr
  • go cat wand3K/yr

Reviews and returns

What reviews say buyers love and hate about Gocat

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Fun/Entertainment Experience”
34%of negative reviews mention “Durability”
0.6%of orders come back
“Broke after a week”
A buyer, on “Durability”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gocat questions

Answered from the same tracked data.