Gnaw Bones for Dogs

Shoppers searched for this 442K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 23.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

442K

Growth, 90 days vs prior 90

-6.9%

Conversion, latest week

23.4%

Market size, estimated

$1.2Ma year

Peak month

August2.1× the quietest month

Top search term

smart bones123K searches a year

Listings sell for $11.56 on average, from $5.83 to $22.59. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 2,000 to 2,500 of them. At $11.56 that is $23K to $29K a year per listing.

Average price

$11.56under the $15 to $100 sweet spot

Price range

$5.83–$22.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

2,000–2,500

Revenue per listing a year

$23K–$29K

Returns

0.0%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #112 within Treats. It carries 5,907 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#112in Treats

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

5,907per listing

Listings tracked

50

The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

81 months