Funny Cat Toys

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

+12.3%

Conversion, latest week

2.1%

Market size, estimated

$41Ka year

Peak month

December3.2× the quietest month

Top search term

funny cat toys73K searches a year

Listings sell for $12.78 on average, from $4.42 to $40.16. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $12.78 that is $0 to $1K a year per listing.

Average price

$12.78under the $15 to $100 sweet spot

Price range

$4.42–$40.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #223 within Toys. It carries 3,187 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

6.2%

Average rank

#223in Toys

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

3,187per listing

Listings tracked

71

20 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

6Amazon's first-year sales bar

Average brand age

31 months