Frozen Mice
FailThe top 5 brands take 90% of clicks, so Frozen Mice is a Fail.
- Flapen Score
- 48 / 100Ranks 2,345 of 3,978 Pet Supplies niches · −3 vs the category median of 5148
- Market size
- $116K/yr78K searches / yr
- 90-day growth
- +1.0%search demand this quarter
- Competition
- 48%top-5 click share · 11 brands · 13 sellers
Flapen Score
Frozen Mice against its category
The dotted line is the Pet Supplies average. Past it, Frozen Mice is stronger. Inside it, weaker.
Market
The Frozen Mice market on Amazon at a glance
Shoppers on Amazon United States searched for Frozen Mice 78K times last year and spent an estimated $116K. The top 5 brands take 90% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- +1.0%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $116Ka year
- Peak month
- May1.3× the quietest month
- Top search term
- frozen mice for snakes24K searches a year
02 · Price
A sale here is worth $60.89.
Listings sell for $60.89 on average, from $9.99 to $119.25. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $60.89 that is $0 to $6K a year per listing.
- Average price
- $60.89inside the $15 to $100 sweet spot
- Price range
- $9.99–$119.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 9% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #883 within Reptiles & Amphibians. It carries 89 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 9%
- Out of stock, average day
- 13.5%
- Average rank
- #883in Reptiles & Amphibians
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 89per listing
- Listings tracked
- 33
04 · Newcomers
1 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Frozen Mice products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
13
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
6%
- Brand 139%
- Brand 236%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 63%
- Open — no brand owns it (5 brands, 6%)
Demand
Frozen Mice search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Frozen Mice search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- frozen mice for snakes24K/yr
- frozen mice26K/yr
- feeder mice5K/yr
- frozen fuzzy mice for snakes4K/yr
- frozen pinkies5K/yr
- frozen feeder mice3K/yr
- frozen pinky mice for snakes4K/yr
- feeder mice for snakes4K/yr
- live feeder mice4K/yr
Reviews and returns
What reviews say buyers love and hate about Frozen Mice
We read the reviews and the return reasons for every product selling here.
“Box mush bigger than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Frozen Mice questions
Answered from the same tracked data.









