Skip to content

Freeze Dried Puppy Food

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 97% of clicks, so Freeze Dried Puppy Food is a Maybe.

Flapen Score
57
57 / 100
Top 22% of 3,978 Pet Supplies niches · +6 vs the category median of 51
Market size
$102K/yr52K searches / yr
90-day growth
+10.8%search demand this quarter
Competition
40%top-5 click share · 9 brands · 26 sellers

Flapen Score

Freeze Dried Puppy Food against its category

The dotted line is the Pet Supplies average. Past it, Freeze Dried Puppy Food is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Freeze Dried Puppy Food market on Amazon at a glance

Shoppers on Amazon United States searched for Freeze Dried Puppy Food 52K times last year and spent an estimated $102K. The top 5 brands take 97% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+10.8%
Conversion, latest week
6.3%
Market size, estimated
$102Ka year
Peak month
August1.2× the quietest month
Top search term
instinct puppy food15K searches a year

02 · Price

A sale here is worth $30.82.

Listings sell for $30.82 on average, from $5.42 to $77.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.82 that is $0 to $3K a year per listing.

Average price
$30.82inside the $15 to $100 sweet spot
Price range
$5.42–$77.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #308 within Food. It carries 485 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#308in Food
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
485per listing
Listings tracked
33

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
77 months

Products

Top Freeze Dried Puppy Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

9 rising

Sellers

26

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

40%

Top 20: 90%

Open market

2%

  • Brand 152%
  • Brand 229%
  • Brand 39%
  • Brand 45%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (3 brands, 2%)

Demand

Freeze Dried Puppy Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Freeze Dried Puppy Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • instinct puppy food15K/yr
  • freeze dried puppy food11K/yr
  • stella and chewy puppy food13K/yr
  • stella and chewy puppy7K/yr
  • raw puppy food4K/yr
  • instinct dog food puppy3K/yr

Reviews and returns

What reviews say buyers love and hate about Freeze Dried Puppy Food

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Pet Friendly”
43%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“Far too expensive”
A buyer, on “Value For Money”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Freeze Dried Puppy Food questions

Answered from the same tracked data.