Fly Chase Cat Toy

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -70.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

-70.7%

Conversion, latest week

5.4%

Market size, estimated

$68Ka year

Top search term

electric cat teaser15K searches a year

Listings sell for $23.15 on average, from $18.62 to $28.03. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $23.15 that is $2K to $6K a year per listing.

Average price

$23.15inside the $15 to $100 sweet spot

Price range

$18.62–$28.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #180 within Toys. It carries 488 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

14.4%

Average rank

#180in Toys

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

488per listing

Listings tracked

13

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

22 months