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Fluval Fx6 Filter Pads

Maybe

An estimated 0.8% of orders come back. But demand is soft, at -18.9% this quarter, so Fluval Fx6 Filter Pads is a Maybe.

Flapen Score
57
57 / 100
Top 22% of 3,978 Pet Supplies niches · +6 vs the category median of 51
Market size
$72K/yr25K searches / yr
90-day growth
-18.9%search demand this quarter
Competition
40%top-5 click share · 17 brands · 55 sellers

Flapen Score

Fluval Fx6 Filter Pads against its category

The dotted line is the Pet Supplies average. Past it, Fluval Fx6 Filter Pads is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fluval Fx6 Filter Pads market on Amazon at a glance

Shoppers on Amazon United States searched for Fluval Fx6 Filter Pads 25K times last year and spent an estimated $72K. The top 5 brands take 70% of clicks. Demand peaks in Aug–Sep–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-18.9%
Conversion, latest week
7.4%
Market size, estimated
$72Ka year
Peak month
December2.4× the quietest month
Top search term
fluval fx6 filter media10K searches a year

02 · Price

A sale here is worth $39.20.

Listings sell for $39.20 on average, from $5.56 to $254.70. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $39.20 that is $0 to $4K a year per listing.

Average price
$39.20inside the $15 to $100 sweet spot
Price range
$5.56–$254.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #682 within Fish & Aquatic Pets. It carries 769 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
95%
Out of stock, average day
5.2%
Average rank
#682in Fish & Aquatic Pets
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
769per listing
Listings tracked
37

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Fluval Fx6 Filter Pads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

17 falling

Sellers

55

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

40%

Top 20: 80%

Open market

25%

  • Brand 133%
  • Brand 215%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Fluval Fx6 Filter Pads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Fluval Fx6 Filter Pads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fluval fx6 filter media10K/yr
  • fluval fx2 filter media7K/yr
  • fx6 filter pads5K/yr
  • fluval fx6 filter pads3K/yr

Reviews and returns

What reviews say buyers love and hate about Fluval Fx6 Filter Pads

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Filtration”
21%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Not a good quality”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Fluval Fx6 Filter Pads questions

Answered from the same tracked data.