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Flea Wipes for Cats

Maybe

An estimated 0.5% of orders come back. But the top 5 products take 83% of clicks, so Flea Wipes for Cats is a Maybe.

Flapen Score
56
56 / 100
Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 51
Market size
$70K/yr35K searches / yr
90-day growth
+99.4%search demand this quarter
Competition
83%top-5 click share · 10 brands · 26 sellers

Flapen Score

Flea Wipes for Cats against its category

The dotted line is the Pet Supplies average. Past it, Flea Wipes for Cats is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flea Wipes for Cats market on Amazon at a glance

Shoppers on Amazon United States searched for Flea Wipes for Cats 35K times last year and spent an estimated $70K. The top 5 brands take 90% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 13.3% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +99.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+99.4%
Conversion, latest week
13.3%
Market size, estimated
$70Ka year
Top search term
flea wipes for cats13K searches a year

02 · Price

A sale here is worth $14.85.

Listings sell for $14.85 on average, from $5.00 to $26.32. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.85 that is $1K to $4K a year per listing.

Average price
$14.85under the $15 to $100 sweet spot
Price range
$5.00–$26.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #205 within Grooming. It carries 16,104 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
15.0%
Average rank
#205in Grooming
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
16,104per listing
Listings tracked
13

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
61 months

Products

Top Flea Wipes for Cats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

26

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

8%

  • Brand 150%
  • Brand 228%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 8%)

Search terms

Top Flea Wipes for Cats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flea wipes for cats13K/yr
  • flea wipes for dogs8K/yr
  • tick wipes for dogs3K/yr
  • flea and tick wipes for dogs4K/yr
  • flea wipes4K/yr
  • cat flea wipes4K/yr

Reviews and returns

What reviews say buyers love and hate about Flea Wipes for Cats

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Smell”
26%of negative reviews mention “Smell”
0.5%of orders come back
“Heavy scent”
A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Flea Wipes for Cats questions

Answered from the same tracked data.