Is flea and tick prevention for medium dogs profitable to sell on Amazon United States?

The niche generates $179K/yr across 18 tracked products. 90-day search growth is +82.7%. Flapen's verdict: Worth a look (59/100).

How competitive is the flea and tick prevention for medium dogs niche?

5 brands and 34 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in flea and tick prevention for medium dogs?

Top complaints mined from reviews: Functionality-Overall, Allergies, Value For Money. The return rate is 0.5%.

When does demand for flea and tick prevention for medium dogs peak?

Demand peaks in Apr–May; the busiest month runs 3.7× the quietest.

What does it cost to enter the flea and tick prevention for medium dogs niche?

Listings span $12.45–$60.14; the average listing price is $25.17 (sweet spot $15–$100). The average incumbent carries 17,070 reviews — the moat a new listing must climb.

flea and tick prevention for medium dogs

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 6% kills the launch gate

Avg price

Incredible$25.17

avg listing price — sweet spot $15–$100

Price range

Great$12.45–$60.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+82.7%

90-day search growth — must beat 0% to launch

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Market size

Okay$179K

$179K/yr · 83K searches

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad17,069.5

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, flea and tick prevention for medium dogs is a $179K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 59/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

flea and tick prevention for medium dogs market data

Units sold / yr: 8K–10K; avg 500–750/product
Revenue / yr: $201K–$252K; units × avg price
Launch success: —; 0 of 0 new (360d)
Conversion rate: 8.6%
Avg BSR: #104
Page quality: 0%
Prime: 89%
Sponsored: 89%
Out of stock: 0.0%
Avg brand age: 54 months
Avg seller age: 157 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

Amazon Basics89%
K9 Advantix4%
PetArmor4%
Frontline1%
APEX ANIMAL HEALTH1%

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +82.7% search growth over the last 90 days.

Peak months: Apr, May · busiest ÷ quietest = 3.7×

Open Trend

Top flea and tick prevention for medium dogs search terms

amazon basics flea and tick for dogs24K/yr +85.4%7.3% conv.
amazon flea and tick for dogs18K/yr +59.6%7.9% conv.
amazon basic flea and tick for dogs7K/yr +90.3%7.5% conv.
flea and tick prevention for medium dogs6K/yr +71.9%7.5% conv.
flea and tick prevention for dogs medium6K/yr +94.0%9.4% conv.
frontline for dogs medium4K/yr +130.6%3.0% conv.
flea and tick prevention for dogs amazon basics3K/yr +98.4%9.2% conv.
amazon basics flea and tick4K/yr +117.6%4.7% conv.
amazon flea and tick3K/yr +128.9%7.9% conv.
amazon basics flea3K/yr +72.8%4.9% conv.

All search terms

Top flea and tick prevention for medium dogs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Basics Flea Tick & Mosquito Topical Treatment & Prevention for Medium Dogs (11-20 pounds) Fast-Acting Kills Fleas Eggs & Larvae 30 Day Protection 6 Count Packaging May Vary

Amazon Basics$28.444.1★1,671 rev

Amazon Basics Preventative Flea and Tick Topical Treatment for Medium Dogs (23-44 lbs) Up to 30 Days Protection Fast Acting 6 Counts Packaging May Vary

Amazon Basics$20.704.0★9,237 rev

Amazon Basics Flea and Tick Topical Treatment and Prevention for Large Dogs (45-88 lbs) Fast Acting and Long Lasting Tick Prevention 6 Count Packaging May Vary

Amazon Basics$20.964.0★14,015 rev

Amazon Basics Flea and Tick Topical Treatment for Medium Dogs (23-44 lbs) Fast Acting and Long Lasting 3 Count Packaging May Vary

Amazon Basics$12.454.0★9,237 rev

Amazon Basics Flea and Tick Topical Treatment and Prevention for Large Dogs (45-88 lbs) Fast Acting and Long Lasting 3 Count Packaging May Vary

Amazon Basics$13.804.0★14,015 rev

Newest

by launch date

K9 Advantix Flea Tick & Mosquito Prevention for Dogs 11-20 lbs. | Flea Drops for Medium Dogs | Apply Monthly | 2 Treatments

K9 Advantix$14.64990 rev

2y ago

Apex Plus Flea and Tick Prevention for Dogs | Small (5-22 lbs) | 6-Month Supply | Dog Flea and Tick Treatment | 24-Hour Activation Waterproof 30-Day Protection

APEX ANIMAL HEALTH$22.752,534 rev

2y ago

Amazon Basics Preventative Flea Tick & Mosquito Topical Treatment for Medium Dogs (11-20 Pounds) Kills Fleas Prevents Infestations 4 Count Packaging May Vary

Amazon Basics$24.081,671 rev

3y ago

Amazon Basics Flea Tick & Mosquito Topical Treatment & Prevention for Medium Dogs (11-20 pounds) Fast-Acting Kills Fleas Eggs & Larvae 30 Day Protection 6 Count Packaging May Vary

Amazon Basics$28.441,671 rev

5y ago

Amazon Basics Preventative Flea Tick & Mosquito Topical Treatment for X-Large Dogs (Over 55 pounds) Kills Fleas Long-Lasting 6 Count Packaging May Vary

Amazon Basics$22.912,701 rev

5y ago

What buyers say about flea and tick prevention for medium dogs

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money39%

“Very affordable”

Quality-Overall16%

“Great product and affordable”

Advertised Vs Actual Product9%

“Working as it should”

Ease Of Use8%

“Easy to Use”

Allergies5%

“No irritation”

Pet Friendly4%

“it works wonderful on my dog”

Smell2%

“Super quick and easy to apply it amd doesnt leave a terrible scent”

Strength1%

“Stronger”

Ingredients-Overall1%

“much more affordable than similar products for the exact same ingredients”

Durability1%

“Been buying this for years”

What buyers complain about

Functionality-Overall51%

“Doesn't work”

Allergies11%

“Very irritated skin”

Value For Money11%

“Just wish they'd STOP RAISING THE PRICE”

Durability7%

“Does not last”

Quality-Overall4%

“Quality control needs a lot of help”

Smell2%

“Strong chemical odor”

Indigestion2%

“Caused Diarrhea”

Leak-Proof1%

“Expired and leaking through the box”

Ingredients-Overall1%

“Chemically burned out girl”

Advertised Vs Actual Product1%

“My little dog suffered because I trusted that this product would work as advertised but it did not.”

Top return reasons

Functionality-Overall32%

Size-Overall27%

Value For Money12%

Advertised Vs Actual Product10%

Leak-Proof4%

Defective Material/Parts4%

Ingredients-Overall2%

Weight Heavy1%

Ease Of Chewing/Swallowing1%

Product Condition1%

Common questions

Is flea and tick prevention for medium dogs profitable to sell on Amazon United States?: The niche generates $179K/yr across 18 tracked products. 90-day search growth is +82.7%. Flapen's verdict: Worth a look (59/100).
How competitive is the flea and tick prevention for medium dogs niche?: 5 brands and 34 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in flea and tick prevention for medium dogs?: Top complaints mined from reviews: Functionality-Overall, Allergies, Value For Money. The return rate is 0.5%.
When does demand for flea and tick prevention for medium dogs peak?: Demand peaks in Apr–May; the busiest month runs 3.7× the quietest.
What does it cost to enter the flea and tick prevention for medium dogs niche?: Listings span $12.45–$60.14; the average listing price is $25.17 (sweet spot $15–$100). The average incumbent carries 17,070 reviews — the moat a new listing must climb.