Flea
MaybeAn estimated 1.0% of orders come back. But the top 5 brands take 96% of clicks, so Flea is a Maybe.
- Flapen Score
- 56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 5156
- Market size
- $103K/yr85K searches / yr
- 90-day growth
- +37.4%search demand this quarter
- Competition
- 49%top-5 click share · 9 brands · 77 sellers
Flapen Score
Flea against its category
The dotted line is the Pet Supplies average. Past it, Flea is stronger. Inside it, weaker.
Market
The Flea market on Amazon at a glance
Shoppers on Amazon United States searched for Flea 85K times last year and spent an estimated $103K. The top 5 brands take 96% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.
- Searches, last 12 months
- 85K
- Growth, 90 days vs prior 90
- +37.4%
- Conversion, latest week
- 7.1%
- Market size, estimated
- $103Ka year
- Peak month
- September10.8× the quietest month
- Top search term
- vets best49K searches a year
02 · Price
A sale here is worth $17.16.
Listings sell for $17.16 on average, from $7.58 to $39.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $17.16 that is $2K to $4K a year per listing.
- Average price
- $17.16inside the $15 to $100 sweet spot
- Price range
- $7.58–$39.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Flea & Tick Control. It carries 24,292 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #34in Flea & Tick Control
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 24,292per listing
- Listings tracked
- 28
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Flea products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vets Best Indoor Flea and Tick Spray Dog Flea and Tick Treatment for Home Plant-Based Formula with Natural Oils Kills Fleas Eggs & Ticks on Contact Made in USA 32 oz
- Price
- $14.19
- Rating
- 4.2/5
- Reviews
- 87,397
- Age
- 21y ago

Vets Best Dog Pain Relief Supplement Natural Aspirin Alternative for Hip & Joint Support Arthritis & Aches Relief Tablets for Dogs 150 Count
- Price
- $20.66
- Rating
- 4.4/5
- Reviews
- 17,020
- Age
- 7y ago

Vets Best Flea and Tick Yard and Dog Kennel Spray Mosquito Repellent with Certified Natural Oils Plant Safe with Ready-to-Use Hose Attachment Flea and Tick Prevention for Dogs 32 oz
- Price
- $15.80
- Rating
- 4.2/5
- Reviews
- 31,484
- Age
- 21y ago

Vets Best Cat Hairball Relief Digestive Aid Vet Formulated Hairball Support Remedy Hairball Relief for Cats Classic Chicken Flavor 60 Chewable Tablets
- Price
- $8.67
- Rating
- 4.3/5
- Reviews
- 5,582
- Age
- 23y ago

Vets Best Dog Allergy Chews Seasonal Allergy Chews for Dogs Dog Itching Skin Relief Chews Anti Itch for Dogs 60 Chewable Tablets
- Price
- $11.04
- Rating
- 4.0/5
- Reviews
- 10,434
- Age
- 21y ago
Trending
estimated 90-day click momentum
Vets Best Natural Flea and Tick Easy Spray for Dogs Cotton Spice Scent Natural Flea & Tick Prevention Kills Pests on Contact Plant-Based Formula Made in USA 14 oz
- Price
- $12.61
- Rating
- 4.2/5
- Reviews
- 87,397
- Age
- 2y ago

Vets Best Natural Flea and Tick Drops for Dogs Natural Topical Flea Prevention with Certified Essential Oils Plant-Based Spot-On Treatment for Large Dogs Pest Control 4 Month Supply
- Price
- $17.99
- Rating
- 3.9/5
- Reviews
- 2,905
- Age
- 9y ago

Vets Best Dog Allergy Chews Seasonal Allergy Chews for Dogs Dog Itching Skin Relief Chews Anti Itch for Dogs 60 Chewable Tablets
- Price
- $11.04
- Rating
- 4.0/5
- Reviews
- 10,434
- Age
- 21y ago

Vets Best Dog Pain Relief Supplement Natural Aspirin Alternative for Hip & Joint Support Arthritis & Aches Relief Tablets for Dogs 150 Count
- Price
- $20.66
- Rating
- 4.4/5
- Reviews
- 17,020
- Age
- 7y ago

Wondercide Rose Flea & Tick Spray for Pets Plus Home with Natural Essential Oils 16 fl. oz.
- Price
- $26.41
- Rating
- 4.2/5
- Reviews
- 42,315
- Age
- 9y ago
Newest
by launch date
Vets Best Flea & Tick Home Spray for Cats Plant-Based Flea and Tick Treatment with Cotton Spice Scent Gentle Flea Mist for Indoor Use Made in USA Natural Cat Flea Control 32 oz
- Price
- $15.70
- Rating
- 4.2/5
- Reviews
- 24,373
- Age
- 2y ago

Vets Best Natural Flea and Tick Easy Spray for Dogs Cotton Spice Scent Natural Flea & Tick Prevention Kills Pests on Contact Plant-Based Formula Made in USA 14 oz
- Price
- $12.61
- Rating
- 4.2/5
- Reviews
- 87,397
- Age
- 2y ago

Vets Best Cat Hairball Relief Digestive Aid Vet Formulated Hairball Support Remedy Hairball Relief for Cats Classic Chicken Flavor 180 Chewable Tablets
- Price
- $19.60
- Rating
- 4.3/5
- Reviews
- 5,582
- Age
- 5y ago

Vets Best Healthy Coat Shed & Itch Relief for Dogs Relieve Dogs Skin Irritation and Shedding Due to Seasonal Allergies or Dermatitis 150 Chewable Tablets
- Price
- $23.50
- Rating
- 4.1/5
- Reviews
- 10,216
- Age
- 5y ago

TERRO Indoor Electric Flea Trap and Killer Refillable Plug in Bug Trap
- Price
- $17.61
- Rating
- 3.9/5
- Reviews
- 9,008
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
77
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 90%
Open market
3%
- Vet's Best86%
- ADAMS3%
- Wondercide2%
- PetArmor2%
- Ortho2%
- Terro1%
- Open — no brand owns it (3 brands, 3%)
Demand
Flea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 10.8×
Search terms
Top Flea search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vets best49K/yr
- fleas/ ticks for home treatment29K/yr
- vet best3K/yr
- flees3K/yr
- kill fleas on dogs1K/yr
- dog ticks removal treatment260/yr
- flea removal dogs132/yr
Reviews and returns
What reviews say buyers love and hate about Flea
We read the reviews and the return reasons for every product selling here.
“Doesn't work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flea questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








