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Filter Media Bag

Fail

Prices span $4.85–$15.04, mostly outside the sweet spot, so Filter Media Bag is a Fail.

Flapen Score
38
38 / 100
Ranks 3,520 of 3,978 Pet Supplies niches · −13 vs the category median of 51
Market size
$78K/yr92K searches / yr
90-day growth
-8.9%search demand this quarter
Competition
68%top-5 click share · 12 brands · 14 sellers

Flapen Score

Filter Media Bag against its category

The dotted line is the Pet Supplies average. Past it, Filter Media Bag is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Filter Media Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Filter Media Bag 92K times last year and spent an estimated $78K. The top 5 brands take 84% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 9.3% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
-8.9%
Conversion, latest week
9.3%
Market size, estimated
$78Ka year
Peak month
January1.3× the quietest month
Top search term
filter media bag12K searches a year

02 · Price

A sale here is worth $9.13.

Listings sell for $9.13 on average, from $4.85 to $15.04. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.13 that is $2K to $5K a year per listing.

Average price
$9.13under the $15 to $100 sweet spot
Price range
$4.85–$15.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #204 within Fish & Aquatic Pets. It carries 901 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#204in Fish & Aquatic Pets
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
901per listing
Listings tracked
18

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Filter Media Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

14

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

10%

  • Brand 132%
  • Brand 216%
  • Brand 314%
  • Brand 412%
  • Brand 59%
  • Brand 66%
  • Open — no brand owns it (6 brands, 10%)

Demand

Filter Media Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Filter Media Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • filter media bag12K/yr
  • media bags for aquarium13K/yr
  • aquarium media bag13K/yr
  • aquarium mesh bag9K/yr
  • aquarium filter bags8K/yr
  • aquarium filter media bag6K/yr
  • filter media bags5K/yr
  • media bag5K/yr
  • filter bags for fish tank5K/yr
  • aquarium filter bag4K/yr

Reviews and returns

What reviews say buyers love and hate about Filter Media Bag

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
40%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Its isnt correct size”
A buyer, on “Size-Overall”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Filter Media Bag questions

Answered from the same tracked data.