Evangers Canned Dog Food

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

-6.6%

Conversion, latest week

11.6%

Market size, estimated

$1.1Ma year

Peak month

June1.5× the quietest month

Top search term

merrick wet dog food75K searches a year

Listings sell for $36.42 on average, from $13.78 to $97.36. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $36.42 that is $9K to $18K a year per listing.

Average price

$36.42inside the $15 to $100 sweet spot

Price range

$13.78–$97.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$9K–$18K

Returns

0.0%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #290 within Food. It carries 561 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#290in Food

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

561per listing

Listings tracked

56

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

84 months