Escape Proof Dog Harness

Shoppers searched for this 560K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.

Searches, last 12 months

560K

Growth, 90 days vs prior 90

+21.8%

Conversion, latest week

1.1%

Market size, estimated

$139Ka year

Peak month

April1.9× the quietest month

Top search term

escape proof dog harness154K searches a year

Listings sell for $23.33 on average, from $10.00 to $37.53. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $23.33 that is $0 to $2K a year per listing.

Average price

$23.33inside the $15 to $100 sweet spot

Price range

$10.00–$37.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.9%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #134 within Collars, Harnesses & Leashes. It carries 8,972 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.8%

Average rank

#134in Collars, Harnesses & Leashes

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

8,972per listing

Listings tracked

67

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months