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Ear Powder for Dogs for Hair Removal

Maybe

Buyers convert on 12.2% of searches. But the top 5 products take 77% of clicks, so Ear Powder for Dogs for Hair Removal is a Maybe.

Flapen Score
50
50 / 100
Ranks 1,991 of 3,978 Pet Supplies niches · −1 vs the category median of 51
Market size
$359K/yr178K searches / yr
90-day growth
-1.7%search demand this quarter
Competition
77%top-5 click share · 8 brands · 28 sellers

Flapen Score

Ear Powder for Dogs for Hair Removal against its category

The dotted line is the Pet Supplies average. Past it, Ear Powder for Dogs for Hair Removal is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ear Powder for Dogs for Hair Removal market on Amazon at a glance

Shoppers on Amazon United States searched for Ear Powder for Dogs for Hair Removal 178K times last year and spent an estimated $359K. The top 5 brands take 88% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $359K a year.

Searches, last 12 months
178K
Growth, 90 days vs prior 90
-1.7%
Conversion, latest week
12.2%
Market size, estimated
$359Ka year
Peak month
January1.2× the quietest month
Top search term
dog ear powder39K searches a year

02 · Price

A sale here is worth $16.55.

Listings sell for $16.55 on average, from $5.98 to $32.13. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $16.55 that is $25K to $33K a year per listing.

Average price
$16.55inside the $15 to $100 sweet spot
Price range
$5.98–$32.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$25K–$33K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #78 within Health Supplies. It carries 1,634 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#78in Health Supplies
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,634per listing
Listings tracked
14

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
59 months

Products

Top Ear Powder for Dogs for Hair Removal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

28

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

6%

  • Brand 135%
  • Brand 219%
  • Brand 315%
  • Brand 411%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (2 brands, 6%)

Demand

Ear Powder for Dogs for Hair Removal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Ear Powder for Dogs for Hair Removal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog ear powder39K/yr
  • ear powder for dogs plucking32K/yr
  • dog ear powder for hair removal33K/yr
  • ear powder for dogs23K/yr
  • dog ear hair removal powder12K/yr
  • ear plucking powder for dogs10K/yr
  • ear powder7K/yr
  • thornit ear powder for dogs5K/yr
  • dog ear plucking powder5K/yr
  • ear powder for dogs for hair removal4K/yr

Reviews and returns

What reviews say buyers love and hate about Ear Powder for Dogs for Hair Removal

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Ease Of Use”
0.9%of orders come back
“Difficult to use”
A buyer, on “Ease Of Use”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ear Powder for Dogs for Hair Removal questions

Answered from the same tracked data.