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60

dried crickets

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 65Growth 30Conversion 97Competition 65Returns 100Price range 60Avg price 40Brand share 36Review moat 52Quality gap 57

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Conversion

Incredible14.7%

search→purchase rate — share of searches ending in a sale

Market size

Good$611K

$611K/yr · 384K searches

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Price range

Good$2.37–$33.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,418.29

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$10.85

avg listing price — sweet spot $15–$100

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Growth

Okay+4.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, dried crickets is a $611K/yr Amazon United States market (384K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Worth a look — 60/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

dried crickets market data

Units sold / yr
50K–60K
avg 1,000–1,250/product
Revenue / yr
$543K–$651K
units × avg price
Launch success
0 of 0 new (360d)
Conversion rate
14.7%
Avg BSR
#135
Page quality
0%
Prime
94%
Sponsored
45%
Out of stock
0.0%
Avg brand age
54 months
Avg seller age
164 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

44

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

46%

Top 20: 87%

Open market

13%

  • Fluker's67%
  • Nature Zone4%
  • Entopropet4%
  • Classic Flock4%
  • Zilla4%
  • Zoo Med4%
  • Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.3% search growth over the last 90 days.
8K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 7.2×

Top dried crickets search terms

  • bearded dragon food257K/yr
  • lizard food28K/yr
  • dried crickets14K/yr
  • reptile food17K/yr
  • freeze dried crickets12K/yr
  • flukers bearded dragon food12K/yr
  • bearded dragon treats9K/yr
  • crickets for chickens6K/yr
  • juvenile bearded dragon food5K/yr
  • baby bearded dragon food4K/yr
All search terms

Top dried crickets products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$24K8%$49K12%$73K16%$98K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 31 tracked products in this niche — three views at once, no toggling.

What buyers say about dried crickets

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Great quality worms”

Taste-Overall14%

“Perfect treat”

Size-Overall13%

“Perfect size”

Value For Money11%

“Very affordable price”

Pet Friendly11%

“Great for your birds”

Ease Of Use6%

“Very easy to use”

Smell5%

“There is no odors”

Advertised Vs Actual Product4%

“As promised”

Freshness4%

“Always fresh and in a resealable bag to store”

Color3%

“My dragons love these the color attracts them”

What buyers complain about

Smell22%

“Smells weird”

Size-Overall22%

“These AND the roaches were tiny”

Durability9%

“Molded after 3 days :”

Value For Money7%

“it is too expensive for what you get”

Moist/Dry5%

“They arent dried”

Contamination4%

“Dead beetles after eating product”

Ease Of Cleaning4%

“pretty messy so be careful to clean up asap”

Taste-Overall3%

“Not Tasty”

Stale/Rotten/Spoiled3%

“Some of them dead”

Hard Feel2%

“Too hard for mine beardie”

Top return reasons

Size-Overall35%
Smell15%
Hard Feel12%
Instructions/User Manual/Troubleshooting6%
Ingredients-Overall6%
Ease Of Chewing/Swallowing6%
Durability6%
Advertised Vs Actual Product6%
Escape Proof6%
Stale/Rotten/Spoiled3%

Common questions

Is dried crickets profitable to sell on Amazon United States?
The niche generates $611K/yr across 31 tracked products. 90-day search growth is +4.3%. Flapen's verdict: Worth a look (60/100).
How competitive is the dried crickets niche?
12 brands and 44 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in dried crickets?
Top complaints mined from reviews: Smell, Size-Overall, Durability. The return rate is 0.0%.
When does demand for dried crickets peak?
Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 7.2× the quietest.
What does it cost to enter the dried crickets niche?
Listings span $2.37–$33.68; the average listing price is $10.85 (sweet spot $15–$100). The average incumbent carries 1,418 reviews — the moat a new listing must climb.