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Dr Marty Cat Food

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Dr Marty Cat Food is a Maybe.

Flapen Score
53
53 / 100
Top 38% of 3,978 Pet Supplies niches · +2 vs the category median of 51
Market size
$291K/yr126K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
83%top-5 click share · 4 brands · 82 sellers

Flapen Score

Dr Marty Cat Food against its category

The dotted line is the Pet Supplies average. Past it, Dr Marty Cat Food is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dr Marty Cat Food market on Amazon at a glance

Shoppers on Amazon United States searched for Dr Marty Cat Food 126K times last year and spent an estimated $291K. All 4 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $291K a year.

Searches, last 12 months
126K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
6.2%
Market size, estimated
$291Ka year
Peak month
January1.7× the quietest month
Top search term
dr marty cat food55K searches a year

02 · Price

A sale here is worth $37.58.

Listings sell for $37.58 on average, from $8.49 to $74.91. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $37.58 that is $19K to $28K a year per listing.

Average price
$37.58inside the $15 to $100 sweet spot
Price range
$8.49–$74.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$19K–$28K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #278 within Food. It carries 356 reviews at 3.79 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#278in Food
Average rating
3.79 starsAmazon United States average 4.42 stars
Average reviews
356per listing
Listings tracked
12

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
80 months

Products

Top Dr Marty Cat Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

82

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 191%
  • Brand 25%
  • Brand 33%
  • Brand 41%

Demand

Dr Marty Cat Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Search terms

Top Dr Marty Cat Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dr marty cat food55K/yr
  • dr martys raw freeze dried cat food19K/yr
  • dr martys cat food15K/yr
  • natures feast cat food dr marty10K/yr
  • natures feast cat food11K/yr
  • dr. marty cat food7K/yr
  • dr. martys natures blend freeze dried cat food4K/yr
  • dr martys freeze dried cat food3K/yr
  • dr marty freeze dried cat food2K/yr

Reviews and returns

What reviews say buyers love and hate about Dr Marty Cat Food

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Pet Friendly”
30%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“got anything cheaper”
A buyer, on “Value For Money”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dr Marty Cat Food questions

Answered from the same tracked data.