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Dog Wipes for Allergies and Itching

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $47K a year here, so Dog Wipes for Allergies and Itching is a Maybe.

Flapen Score
60
60 / 100
Top 14% of 3,978 Pet Supplies niches · +9 vs the category median of 51
Market size
$47K/yr34K searches / yr
90-day growth
+57.6%search demand this quarter
Competition
50%top-5 click share · 17 brands · 42 sellers

Flapen Score

Dog Wipes for Allergies and Itching against its category

The dotted line is the Pet Supplies average. Past it, Dog Wipes for Allergies and Itching is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Wipes for Allergies and Itching market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Wipes for Allergies and Itching 34K times last year and spent an estimated $47K. The top 5 brands take 58% of clicks. Demand peaks in Apr–Aug–Sep–Oct. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +57.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
+57.6%
Conversion, latest week
8.4%
Market size, estimated
$47Ka year
Peak month
April2.5× the quietest month
Top search term
allergy wipes for dogs18K searches a year

02 · Price

A sale here is worth $16.20.

Listings sell for $16.20 on average, from $9.96 to $27.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.20 that is $2K to $4K a year per listing.

Average price
$16.20inside the $15 to $100 sweet spot
Price range
$9.96–$27.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #56 within Grooming. It carries 10,223 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#56in Grooming
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
10,223per listing
Listings tracked
26

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Dog Wipes for Allergies and Itching products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

42

Top-5 brand share

58%

Top 20: 100%

Top-5 click share

50%

Top 20: 94%

Open market

36%

  • Brand 117%
  • Brand 212%
  • Brand 311%
  • Brand 49%
  • Brand 58%
  • Brand 66%

Demand

Dog Wipes for Allergies and Itching search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Aug, Sep, Oct · busiest ÷ quietest = 2.5×

Search terms

Top Dog Wipes for Allergies and Itching search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • allergy wipes for dogs18K/yr
  • anti itch wipes for dogs7K/yr
  • itch wipes for dogs3K/yr
  • dog allergy wipes for itchy skin4K/yr
  • dog itch wipes3K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Wipes for Allergies and Itching

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Smell”
19%of negative reviews mention “Smell”
0.5%of orders come back
“Heavy scent”
A buyer, on “Smell”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Wipes for Allergies and Itching questions

Answered from the same tracked data.