Dog Valentines
MaybeAn estimated 0.9% of orders come back. But demand is soft, at -62.7% this quarter, so Dog Valentines is a Maybe.
- Flapen Score
- 51 / 100Ranks 1,808 of 3,978 Pet Supplies niches · on the category median51
- Market size
- $669K/yr1.1M searches / yr
- 90-day growth
- -62.7%search demand this quarter
- Competition
- 40%top-5 click share · 4 brands · 18 sellers
Flapen Score
Dog Valentines against its category
The dotted line is the Pet Supplies average. Past it, Dog Valentines is stronger. Inside it, weaker.
Market
The Dog Valentines market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Valentines 1.1M times last year and spent an estimated $669K. All 4 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -62.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $669K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- -62.7%
- Conversion, latest week
- 3.7%
- Market size, estimated
- $669Ka year
- Peak month
- February258.4× the quietest month
- Top search term
- bark box toys251K searches a year
02 · Price
A sale here is worth $15.96.
Listings sell for $15.96 on average, from $8.59 to $36.88. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At $15.96 that is $8K to $12K a year per listing.
- Average price
- $15.96inside the $15 to $100 sweet spot
- Price range
- $8.59–$36.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$12K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #247 within Toys. It carries 3,723 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 100%
- Out of stock, average day
- 5.7%
- Average rank
- #247in Toys
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 3,723per listing
- Listings tracked
- 40
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Dog Valentines products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Barkbox Animal Squeakers 4-in-1 Interactive Plush Dog Toy - Squeaky Dog Toys with Crinkle Box and Treat-Hiding - for Extra Small to Small Dogs and Puppies
- Price
- $13.01
- Rating
- 4.6/5
- Reviews
- 96
- Age
- 11mo ago

Barkbox Consuela the Cactus 2-in-1 Interactive Plush Dog Toy - Squeaky Dog Chew Toy with Crinkle Layers - for Large Dogs and Puppies
- Price
- $13.34
- Rating
- 4.6/5
- Reviews
- 16,908
- Age
- 7y ago

Barkbox Super Chewer Tough Dog Chew Toys for Aggressive Chewers Dental Stimulating (Turkey - Large)
- Price
- $16.44
- Rating
- 4.2/5
- Reviews
- 7,478
- Age
- 6y ago

Barkbox Air Head Rip & Reveal Interactive Plush Dog Toy - Plush Chew Toy with Crinkle and Squeaky Spiky Ball Inside - for Medium to Large Dogs and Puppies
- Price
- $12.68
- Rating
- 4.6/5
- Reviews
- 16,908
- Age
- 11mo ago

Barkbox Hambone Super Chewer Tough Dog Chew Toy for Aggressive Chewers Plush Cover with Rubber Core - 2 Toys in 1 Two Layer Treat Dispensing Dog Toy for Large Dogs
- Price
- $14.28
- Rating
- 4.3/5
- Reviews
- 553
- Age
- 2y ago
Trending
estimated 90-day click momentum
Barkbox Aurora Beast Super Chewer Dog Toy for Aggressive Chewers Durable Natural Rubber with Soft Exterior Built for Tough Play and Long-Lasting Fun
- Price
- $17.12
- Rating
- 4.3/5
- Reviews
- 428
- Age
- 3y ago

PeppyPawz - Sharky 3 in 1 Plush Shark Dog Chew Toy with Squeaky Ball Inside for Aggressive Chewers Super Interactive No Stuffing Strong Tough Heavy Durable Birthday Gift Box for Small & Large Breed
- Price
- $24.65
- Rating
- 4.4/5
- Reviews
- 282
- Age
- 1y ago

Barkbox Turkey Barker Dog Toy for Large Aggressive Chewers Turkey-Scented Rip & Reveal Toy for Engaging and Durable Playtime
- Price
- $17.89
- Rating
- 4.5/5
- Reviews
- 447
- Age
- 1y ago

Barkbox Air Head Rip & Reveal Interactive Plush Dog Toy - Plush Chew Toy with Crinkle and Squeaky Spiky Ball Inside - for Medium to Large Dogs and Puppies
- Price
- $12.68
- Rating
- 4.6/5
- Reviews
- 16,908
- Age
- 11mo ago

Barkbox Super Chewer Tough Dog Chew Toys for Aggressive Chewers Plush 2 Toys in 1 (Hare Raiser - Large)
- Price
- $17.81
- Rating
- 4.5/5
- Reviews
- 2,944
- Age
- 5y ago
Newest
by launch date
Barkbox Air Head Rip & Reveal Interactive Plush Dog Toy - Plush Chew Toy with Crinkle and Squeaky Spiky Ball Inside - for Medium to Large Dogs and Puppies
- Price
- $12.68
- Rating
- 4.6/5
- Reviews
- 16,908
- Age
- 11mo ago

Barkbox Sven The Hedgie Super Chewer Dog Toy | Natural Rubber Wacky Bounce & Rippled Texture | Durable Dog Toy for Aggressive Chewers Medium to Large Dogs
- Price
- $14.01
- Rating
- 4.5/5
- Reviews
- 2,944
- Age
- 11mo ago

Barkbox Animal Squeakers 4-in-1 Interactive Plush Dog Toy - Squeaky Dog Toys with Crinkle Box and Treat-Hiding - for Extra Small to Small Dogs and Puppies
- Price
- $13.01
- Rating
- 4.6/5
- Reviews
- 96
- Age
- 11mo ago

PeppyPawz - Sharky 3 in 1 Plush Shark Dog Chew Toy with Squeaky Ball Inside for Aggressive Chewers Super Interactive No Stuffing Strong Tough Heavy Durable Birthday Gift Box for Small & Large Breed
- Price
- $24.65
- Rating
- 4.4/5
- Reviews
- 282
- Age
- 1y ago

Barkbox Signore Pizza Face Dog Toy | Fluff-Free Crinkle Pizza Toy with T-Shirt Rope | Durable Dog Toys Dogs & Puppy Essentials
- Price
- $10.19
- Rating
- 4.1/5
- Reviews
- 149
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
18
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 88%
Open market
0%
- BarkBox95%
- PeppyPawz3%
- Best Pet Supplies1%
- Nocciola1%
Demand
Dog Valentines search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 258.4×
Search terms
Top Dog Valentines search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bark box toys251K/yr
- bark dog toys133K/yr
- bark toys66K/yr
- barkbox76K/yr
- bark box super chewers toys82K/yr
- barkbox toys82K/yr
- barkbox super chewer toys46K/yr
- barkbox dog toys31K/yr
- bark toys for dogs33K/yr
- bark box dog toys32K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Valentines
We read the reviews and the return reasons for every product selling here.
“DURABILITY IS AWFUL”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Valentines questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









